Nielsen Wire » U.S. Web brands http://blog.nielsen.com/nielsenwire Consumer Insights, News, Research & Reports Fri, 20 Nov 2009 18:19:47 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 Top U.S. Web Brands and Parent Companies for September 2009 http://blog.nielsen.com/nielsenwire/online_mobile/top-u-s-web-brands-and-parent-companies-for-september-2009/ http://blog.nielsen.com/nielsenwire/online_mobile/top-u-s-web-brands-and-parent-companies-for-september-2009/#comments Wed, 14 Oct 2009 17:55:01 +0000 Nielsen Wire http://blog.nielsen.com/nielsenwire/?p=16977 The Nielsen Company today reported September 2009 data for the Top Parent Companies/Divisions and Top Web Brands, as well as average Internet usage.

Top 10 Parent Companies/Divisions for September 2009 (U.S., Home and Work)
RANK Parent Unique Audience (000) Time per Person (hh:mm:ss)
1 Google 153,928 2:36:52
2 Microsoft 136,639 2:08:38
3 Yahoo! 134,688 3:08:28
4 Facebook 105,449 5:24:38
5 AOL LLC 89,302 2:40:19
6 News Corp. Online 86,290 1:30:36
7 InterActiveCorp 70,900 0:18:33
8 eBay 65,285 1:24:37
9 Wikimedia Foundation 61,321 0:17:29
10 Amazon 60,397 0:22:44
Source: The Nielsen Company

Example:  The data indicates that 60.4 million home and work Internet users visited at least one of the Amazon-owned sites or launched an Amazon-owned application during the month, and each person spent, on average, a total of 22 minutes and 44 seconds at one or more of their sites or applications.

The parent level is defined as a consolidation of multiple domains and URLs owned by a single company or division. The brand level is defined as a consolidation of multiple domains and URLs that has a consistent collection of branded content.

Top 10 Web Brands for September 2009 (U.S., Home and Work)
RANK Brand Unique Audience (000) Time per Person (hh:mm:ss)
1 Google 144,049 1:53:10
2 Yahoo! 133,425 3:08:49
3 MSN/WindowsLive/Bing 110,778 2:01:03
4 Facebook 105,449 5:24:38
5 YouTube 92,812 1:12:51
6 Microsoft 92,122 0:45:02
7 AOL Media Network 89,302 2:40:19
8 Fox Interactive Media 66,756 1:45:50
9 Wikipedia 61,080 0:17:26
10 Apple 58,940 1:17:55
Source: The Nielsen Company

Average U.S. Internet Usage, Combined Home & Work, Month of September 2009
Metrics Sep-09
Sessions/Visits per Person 53
Domains Visited per Person 87
Web Pages per Person 2,645
PC Time per Person 68:00:58
Duration of a Web Page Viewed 0:00:57
Active Digital Media Universe 194,266,992
Current Digital Media Universe Estimate 233,878,000
Source: The Nielsen Company

]]> http://blog.nielsen.com/nielsenwire/online_mobile/top-u-s-web-brands-and-parent-companies-for-september-2009/feed/ 32 Web Traffic To Top 10 Online Newspapers Grows 16 Percent In December http://blog.nielsen.com/nielsenwire/consumer/web-traffic-to-top-10-online-newspapers-grows-16-percent-in-december/ http://blog.nielsen.com/nielsenwire/consumer/web-traffic-to-top-10-online-newspapers-grows-16-percent-in-december/#comments Tue, 27 Jan 2009 14:23:21 +0000 Nielsen Wire http://blog.nielsen.com/nielsenwire/?p=7594 While newspapers across the country face a declining number of subscribers, traffic to the top 10 online newspapers grew 16 percent in December 2008 versus a year ago, according to new research from Nielsen Online.
NYTimes.com continued to be the number one online newspaper, with 18.2 million unique visitors.  USATODAY.com and washingotnpost.com took maintained the number two and three ranks, respectively.

Site Dec-07 (000) Dec-08 (000) % Change
Top 10 Online Newspapers 34,602 40,093 16
NYTimes.com 17,177 18,187 6
USATODAY.com 9,939 11,420 15
washingtonpost.com 8,478 9,470 12
LA Times 4,607 7,963 73
Wall Street Journal Online 5,409 7,235 34
Daily News Online Edition 2,956 5,883 99
Chicago Tribune 3,891 5,235 35
New York Post 2,851 4,557 60
Boston.com 4,364 4,086 -6
SFGate.com/SF Chronicle 2,785 3,503 26
Source: Nielsen Online (January 26, 2009)

“December was an extremely active month in terms of news.  The economic downturn, and its effects on the holidays and coverage of the incoming presidential administration, among other stories, all helped drive this impressive growth,” said Chuck Schilling, research director, agency & media for Nielsen Online.

Nielsen Online also reported data regarding the top 10 parent companies and top 10 web brands for December.  That information and the full release can be viewed here.

]]> http://blog.nielsen.com/nielsenwire/consumer/web-traffic-to-top-10-online-newspapers-grows-16-percent-in-december/feed/ 2 Top Web Brands Among U.S. Internet Users: Oct. 2008 http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-oct-2008/ http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-oct-2008/#comments Thu, 13 Nov 2008 14:31:33 +0000 admin http://blog.nielsen.com/nielsenwire/?p=4646 Google was the top-ranked Web brand in October, drawing more than 122 million unique visitors during the month, Nielsen Online reported Wednesday.

Yahoo! and MSN/Windows Live rounded out the top three, with unique audiences of just over 116 million and 102 million visitors, respectively.

Rank Top Web Brands Unique Audience
(in 000s)		 Time Per Person
(hh:mm:ss)
1 Google 122,325 1:23:07
2 Yahoo! 116,078 3:23:29
3 MSN/Windows Live 102,494 2:23:27
4 Microsoft 92,348 0:45:54
5 AOL Media Network 88,028 3:34:41
6 YouTube 77,480 0:53:25
7 Fox Interactive Media 67,182 1:37:12
8 Wikipedia 56,896 0:20:07
9 Apple 49,340 0:58:34
10 eBay 49,213 1:47:26
Source: The Nielsen Company (October 2008).

View the full press release.

View the top U.S. Web brands for September 2008.

]]> http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-oct-2008/feed/ 0 Top Web Brands Among U.S. Internet Users: Sept. 2008 http://blog.nielsen.com/nielsenwire/nielsen-news/top-web-brands-among-us-internet-users-sept-2008/ http://blog.nielsen.com/nielsenwire/nielsen-news/top-web-brands-among-us-internet-users-sept-2008/#comments Wed, 15 Oct 2008 12:45:06 +0000 admin http://blog.nielsen.com/nielsenwire/?p=2619 Microsoft unseated longtime number two-ranked Web brand, Yahoo! in September, Nielsen Online reported Wednesday.

Last month, Microsoft drew almost 120.9 million unique visitors, while Yahoo! drew 116.7 million.

Google remained the top-ranked Web brand in September, with more than 127 million unique visitors, according to Nielsen.

Rank Top Web Brands Unique Audience
(in 000s)		 Time Per Person
(hh:mm:ss)
1 Google 127,137 1:54:30
2 Microsoft 120,997 2:26:49
3 Yahoo! 116,715 3:24:00
4 Time Warner (*Division) 95,203 3:28:57
5 News Corp. Online 79,158 1:36:36
6 InterActiveCorp 67,212 0:20:47
7 eBay 63,259 1:43:00
8 Wikimedia Foundation 56,778 0:19:27
9 Amazon 55,052 0:25:51
10 Walt Disney Internet Group 53,213 0:51:08
Source: The Nielsen Company (September 2008, U.S. home and work).
*Note: Time Warner division excludes Turner Network’s audience.

View the full press release.

View top U.S. Web brands for June 2008, July, 2008, and August 2008.

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