Nielsen Wire » Tom Davenport http://blog.nielsen.com/nielsenwire Consumer Insights, News, Research & Reports Thu, 09 Feb 2012 20:36:28 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 Consumer 360 Interview: Tom Davenport On Analytics http://blog.nielsen.com/nielsenwire/consumer/consumer-360-interview-tom-davenport-on-analytics/ http://blog.nielsen.com/nielsenwire/consumer/consumer-360-interview-tom-davenport-on-analytics/#comments Thu, 09 Apr 2009 18:10:12 +0000 Todd Hale http://blog.nielsen.com/nielsenwire/?p=10444 As a preview to Nielsen’s Consumer 360 conference May 12-14 in Orlando, Nielsen’s Mark Leiter took a few minutes to chat with scheduled presenter Tom Davenport, author of Competing On Analytics. In this interview, Davenport discusses the economy, pricing, and advice for marketers. For more information visit consumer360.com.

Mark Leiter, Nielsen’s President of Professional Services Interviews Tom Davenport, Author of Competing on Analytics and Babson College Professor

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