Recent television articles
Almost one in three U.S. TV households – 35.9 million – owns four or more televisions, according to Nielsen.
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Audiences and advertisers alike are flocking to Lesbian, Gay, Bisexual, Transgender (LGBT)-inclusive programs.
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The court of (social media) public opinion has voted, and the Emmy winners are in. An analysis of online buzz reveals that of all the best actor/actress nominees, Michael C. Hall’s performance as Dexter generated the most buzz.
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Streaming video online is on the rise in the U.S., and how consumers tune in differs greatly across services. According to a recent Nielsen survey, the majority of Netflix users report watching on a TV screen. In fact, half of all Netflix users connect via a game console (Wii, PS3 or Xbox Live).
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In the Cross-Platform Report, Nielsen finds a resounding trend: Americans are spending more time watching video content on traditional TVs, mobile devices and the Internet than ever before.
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With the 2011 TV Upfronts (the new season preview/meetings between TV studios and advertisers) in full swing, Nielsen takes a look at emerging trends in TV viewing.
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According to a new report from The Nielsen Company that looks at family dynamics, media and purchasing behavior trends, American households are getting smaller, growing more slowly and becoming more ethnically diverse than at any point in history.
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Overall timeshifting by U.S. TV audiences increased significantly in the third and fourth quarters of 2010, with the average American watching nearly 10 and a half hours of timeshifted TV at the end of the year.
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From televisions to smartphones, The Nielsen Company provides a view of the device usage and audiences in the U.S.
[read more]Once a novelty, the digital video recorder is now in 38 percent of U.S. homes, and its increasing popularity represents both a blessing and a challenge for the TV and advertising industries.
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