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<channel>
	<title>Nielsen Wire &#187; Tampa Bay</title>
	<atom:link href="http://blog.nielsen.com/nielsenwire/tag/tampa-bay/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.nielsen.com/nielsenwire</link>
	<description>Consumer Insights, News, Research &#38; Reports</description>
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			<item>
		<title>In Philly and Tampa, Viewers Chose Baseball Over Obama</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/in-philly-and-tampa-viewers-choose-baseball-over-obama/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/in-philly-and-tampa-viewers-choose-baseball-over-obama/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 20:16:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[Nielsen News]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[Barack Obama]]></category>
		<category><![CDATA[household audience]]></category>
		<category><![CDATA[infomericial]]></category>
		<category><![CDATA[MLB]]></category>
		<category><![CDATA[Philadelphia]]></category>
		<category><![CDATA[simulcast]]></category>
		<category><![CDATA[Tampa Bay]]></category>
		<category><![CDATA[tv ratings]]></category>
		<category><![CDATA[World Series]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=3801</guid>
		<description><![CDATA[The conclusion of the Phillies v. Rays World Series drew half of all Philadelphia households (51.8%) and almost one-third (32.4%) of all Tampa Bay households.
The game aired on FOX Wednesday night, between 8:30pm and 10:15pm EDT.  
In comparison, just 29% of Philly households and 23.4% of Tampa Bay households watched Barack Obama&#8217;s infomercial in the half hour leading up to what proved to be the Phillies-Rays&#8217; final game.
The half-hour political simulcast &#8212; the first of its kind, since Ross Perot ran a political telecast on the eve of Election Day in 1996 &#8212; aired on CBS, ...]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/baseball6.jpg"><img class="alignleft size-medium wp-image-3808" title="baseball6" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/baseball6.jpg" alt="" width="150" height="150" /></a>The conclusion of the Phillies v. Rays World Series drew half of all Philadelphia households (51.8%) and almost one-third (32.4%) of all Tampa Bay households.</p>
<p>The game aired on FOX Wednesday night, between 8:30pm and 10:15pm EDT.  </p>
<p>In comparison, just 29% of Philly households and 23.4% of Tampa Bay households watched <a href="http://blog.nielsen.com/nielsenwire/media_entertainment/217-of-households-in-top-local-tv-markets-watched-obama-infomercial/#more-3750" target="_blank">Barack Obama&#8217;s infomercial</a> in the half hour leading up to what proved to be the Phillies-Rays&#8217; final game.</p>
<p>The half-hour political simulcast &#8212; the first of its kind, since Ross Perot ran a political telecast on the eve of Election Day in 1996 &#8212; aired on CBS, NBC, FOX, UNIVISION, MSNBC, and NY1 between 8pm and 8:30pm EST.</p>
<p>In the top 56 local television markets where Nielsen maintains electronic TV meters, <a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/ranking1.pdf">21.7% of all households</a> watched Obama&#8217;s telecast.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>2008 World Series: U.S. Primetime Daily TV Ratings</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/2008-world-series-us-primetime-daily-tv-ratings/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/2008-world-series-us-primetime-daily-tv-ratings/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 19:00:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[Nielsen News]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[MLB]]></category>
		<category><![CDATA[Philadelphia]]></category>
		<category><![CDATA[Phillies]]></category>
		<category><![CDATA[Rays]]></category>
		<category><![CDATA[Tampa Bay]]></category>
		<category><![CDATA[World Series]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=3145</guid>
		<description><![CDATA[Updated: The conclusion of Game 5 of the MLB World Series, in which the Philadelphia Phillies defeated the Tampa Bay Rays 4-1, drew 19.8 million average viewers Wednesday night &#8212; the series&#8217; largest TV audience. 
The first half of Game 5, on Monday night, drew 13.2 million average TV viewers &#8212; before a rain delay suspended play in the bottom of the sixth inning.



DATE
NETWORK
VIEWERS (P2+)


WEDNESDAY, OCTOBER 29, 2008
(GAME 5 &#8211; conclusion)
FOX
19,844,000


MONDAY, OCTOBER 27, 2008
(GAME 5 &#8211; suspended in 6th inning by rain delay)
FOX
13,237,000


SUNDAY, OCTOBER 26, 2008
(GAME 4)
FOX
15,479,000


SATURDAY, OCTOBER 25, 2008
(GAME 3)
FOX
9,836,000


THURSDAY, OCTOBER 23, 2008
(GAME ...]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/baseball4.jpg"><img class="alignleft size-medium wp-image-3150" title="baseball4" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/baseball4.jpg" alt="" width="150" height="150" /></a><strong>Updated: </strong>The conclusion of Game 5 of the MLB World Series, in which the Philadelphia Phillies defeated the Tampa Bay Rays 4-1, drew 19.8 million average viewers Wednesday night &#8212; the series&#8217; largest TV audience. </p>
<p>The first half of Game 5, on Monday night, drew 13.2 million average TV viewers &#8212; before a rain delay suspended play in the bottom of the sixth inning.</p>
<table class="chart" border="0">
<tbody>
<tr>
<th>DATE</th>
<th>NETWORK</th>
<th>VIEWERS (P2+)</th>
</tr>
<tr>
<td>WEDNESDAY, OCTOBER 29, 2008<br />
(GAME 5 &#8211; conclusion)</td>
<td>FOX</td>
<td>19,844,000</td>
</tr>
<tr>
<td>MONDAY, OCTOBER 27, 2008<br />
(GAME 5 &#8211; suspended in 6th inning by rain delay)</td>
<td>FOX</td>
<td>13,237,000</td>
</tr>
<tr>
<td>SUNDAY, OCTOBER 26, 2008<br />
(GAME 4)</td>
<td>FOX</td>
<td>15,479,000</td>
</tr>
<tr>
<td>SATURDAY, OCTOBER 25, 2008<br />
(GAME 3)</td>
<td>FOX</td>
<td>9,836,000</td>
</tr>
<tr>
<td>THURSDAY, OCTOBER 23, 2008<br />
(GAME 2)</td>
<td>FOX</td>
<td>12,777,000</td>
</tr>
<tr>
<td>WEDNESDAY, OCTOBER 22, 2008<br />
(GAME 1)</td>
<td>FOX</td>
<td>14,634,000</td>
</tr>
<tr>
<td class="axis">AVERAGE OF WORLD SERIES COVERAGE</td>
<td class="axis">FOX</td>
<td class="axis">13,635,000</td>
</tr>
<tr>
<th class="table_meta" colspan="4">Source: The Nielsen Company (October 22-29, 2008).</th>
</tr>
</tbody>
</table>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>SPORTS WRAP: A Tale Of Two (Pennsylvania) Cities</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/sports-wrap-a-tale-of-two-pennsylvania-cities/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/sports-wrap-a-tale-of-two-pennsylvania-cities/#comments</comments>
		<pubDate>Wed, 29 Oct 2008 13:38:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[Atlanta Falcons]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Game 3]]></category>
		<category><![CDATA[Game 4]]></category>
		<category><![CDATA[household audience]]></category>
		<category><![CDATA[household TV rating]]></category>
		<category><![CDATA[local market rating]]></category>
		<category><![CDATA[MLB]]></category>
		<category><![CDATA[new york giants]]></category>
		<category><![CDATA[nfl]]></category>
		<category><![CDATA[Nittany Lions]]></category>
		<category><![CDATA[Ohio State Buckeyes]]></category>
		<category><![CDATA[PA]]></category>
		<category><![CDATA[Penn State]]></category>
		<category><![CDATA[Pennsylvania]]></category>
		<category><![CDATA[Philadelphia]]></category>
		<category><![CDATA[Philadelphia eagers]]></category>
		<category><![CDATA[Phillies]]></category>
		<category><![CDATA[Pittsburgh]]></category>
		<category><![CDATA[Pittsburgh Steelers]]></category>
		<category><![CDATA[Rays]]></category>
		<category><![CDATA[Tampa Bay]]></category>
		<category><![CDATA[tv ratings]]></category>
		<category><![CDATA[World Series]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=3600</guid>
		<description><![CDATA[Each week, Nielsen Sports analysts offer their take on the biggest sports media headlines.
This past weekend, Senators John McCain and Barack Obama faced some tough competition in Pennsylvania. 
With the Phillies playing in the World Series and college and pro football games on both Saturday and Sunday, there was no shortage of TV sports options for politics-weary Pennsylvanians, looking for a break from presidential campaigning.
The action started on Saturday in western Pennsylvania, as the Penn State Nittany Lions took on their Big 10 Rival, the Ohio State Buckeyes.  In nearby Pittsburgh, 20.8% of ...]]></description>
			<content:encoded><![CDATA[<p><em>Each week, </em><a href="http://www.nielsensports.com/" target="_blank"><em>Nielsen Sports</em></a><em> analysts offer their take on the biggest sports media headlines.</em></p>
<p><a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/seats5.gif"><img class="alignleft size-medium wp-image-3603" title="seats5" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/seats5.gif" alt="" width="150" height="104" /></a>This past weekend, Senators John McCain and Barack Obama faced some tough competition in Pennsylvania. </p>
<p>With the Phillies playing in the World Series and college and pro football games on both Saturday and Sunday, there was no shortage of TV sports options for politics-weary Pennsylvanians, looking for a break from presidential campaigning.</p>
<p>The action started on Saturday in western Pennsylvania, as the Penn State Nittany Lions took on their Big 10 Rival, the Ohio State Buckeyes.  In nearby Pittsburgh, 20.8% of local TV households watched on ABC as Penn State maintained its undefeated status.</p>
<p><span id="more-3600"></span></p>
<p>On Sunday, 44.1% of Pittsburgh households &#8212; the highest local market rating earned by any NFL game so far this season &#8212; tuned in to watch the Pittsburgh Steelers take on the New York Giants.  Sunday&#8217;s TV audience topped the Pittsburgh market&#8217;s previous season high NFL rating of 41.1, earned when the Steelers played their cross-state rival, the Philadelphia Eagles, on Sunday, Sept. 21.</p>
<p>Across the state in Philadelphia, baseball fans were glued to their tubes this weekend for Games 3 and 4 of the MLB World Series.  On Saturday night, 28.1% of local Philadelphia households tuned in for Game 3, with 93% of that audience staying with the game, through multiple rain delays, until its conclusion at 1:48am EST. </p>
<p>Undetered by a late night of baseball, Philadelphians were back in front of their televisions Sunday afternoon for the Eagles vs. Atlanta Falcons football game, which earned a 27.9 local household rating.  The TV sports marathon continued into the evening, when 38.9% of local Philadelphia households tuned in to watch Game 4 of the World Series.</p>
<p>Stay tuned on NielsenWire for <a href="http://blog.nielsen.com/nielsenwire/media_entertainment/2008-world-series-us-primetime-daily-tv-ratings/" target="_blank">daily updates</a> on World Series national TV ratings.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Top 10 Broadcast TV Rankings: October 20 &#8211; 26, 2008</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/top-10-broadcast-tv-rankings-october-20-26-2008/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/top-10-broadcast-tv-rankings-october-20-26-2008/#comments</comments>
		<pubDate>Tue, 28 Oct 2008 18:29:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[ABC]]></category>
		<category><![CDATA[CBS]]></category>
		<category><![CDATA[Criminal Minds]]></category>
		<category><![CDATA[CSI]]></category>
		<category><![CDATA[CW]]></category>
		<category><![CDATA[Dancing With The Stars]]></category>
		<category><![CDATA[Desperate Housewives]]></category>
		<category><![CDATA[FOX]]></category>
		<category><![CDATA[Game 1]]></category>
		<category><![CDATA[Game 4]]></category>
		<category><![CDATA[MLB World Series]]></category>
		<category><![CDATA[NBC]]></category>
		<category><![CDATA[NCIS]]></category>
		<category><![CDATA[Philadelphia]]></category>
		<category><![CDATA[Phillies]]></category>
		<category><![CDATA[Rays]]></category>
		<category><![CDATA[Tampa Bay]]></category>
		<category><![CDATA[The Mentalist]]></category>
		<category><![CDATA[Two and a Half Men]]></category>
		<category><![CDATA[Univision]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=3620</guid>
		<description><![CDATA[


Rank
Program
Network
Viewers (P2+)


1
CSI
CBS
19,492,000


2
DANCING WITH THE STARS
ABC
18,497,000


3
NCIS
CBS
17,226,000


4
DANCING W/STARS RESULTS
ABC
16,350,000


5
DESPERATE HOUSEWIVES
ABC
15,953,000


6
FOX WORLD SERIES GAME 4(S)
FOX
15,479,000


7
MENTALIST, THE
CBS
15,282,000


8
CRIMINAL MINDS
CBS
15,012,000


9
FOX WORLD SERIES GAME 1(S)
FOX
14,634,000


10
TWO AND A HALF MEN
CBS
14,630,000


Source: The Nielsen Company (October 20, 2008 &#8211; October 26, 2008).



]]></description>
			<content:encoded><![CDATA[<table class="chart" border="0">
<tbody>
<tr>
<th>Rank</th>
<th>Program</th>
<th>Network</th>
<th>Viewers (P2+)</th>
</tr>
<tr>
<td class="axis">1</td>
<td>CSI</td>
<td>CBS</td>
<td>19,492,000</td>
</tr>
<tr>
<td class="axis">2</td>
<td>DANCING WITH THE STARS</td>
<td>ABC</td>
<td>18,497,000</td>
</tr>
<tr>
<td class="axis">3</td>
<td>NCIS</td>
<td>CBS</td>
<td>17,226,000</td>
</tr>
<tr>
<td class="axis">4</td>
<td>DANCING W/STARS RESULTS</td>
<td>ABC</td>
<td>16,350,000</td>
</tr>
<tr>
<td class="axis">5</td>
<td>DESPERATE HOUSEWIVES</td>
<td>ABC</td>
<td>15,953,000</td>
</tr>
<tr>
<td class="axis">6</td>
<td>FOX WORLD SERIES GAME 4(S)</td>
<td>FOX</td>
<td>15,479,000</td>
</tr>
<tr>
<td class="axis">7</td>
<td>MENTALIST, THE</td>
<td>CBS</td>
<td>15,282,000</td>
</tr>
<tr>
<td class="axis">8</td>
<td>CRIMINAL MINDS</td>
<td>CBS</td>
<td>15,012,000</td>
</tr>
<tr>
<td class="axis">9</td>
<td>FOX WORLD SERIES GAME 1(S)</td>
<td>FOX</td>
<td>14,634,000</td>
</tr>
<tr>
<td class="axis">10</td>
<td>TWO AND A HALF MEN</td>
<td>CBS</td>
<td>14,630,000</td>
</tr>
<tr>
<th class="table_meta" colspan="4">Source: The Nielsen Company (October 20, 2008 &#8211; October 26, 2008).</th>
</tr>
</tbody>
</table>
]]></content:encoded>
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		</item>
		<item>
		<title>Top 10 Cable TV Rankings: October 6 &#8211; 12, 2008</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/top-10-cable-tv-rankings-october-6-12-2008/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/top-10-cable-tv-rankings-october-6-12-2008/#comments</comments>
		<pubDate>Tue, 14 Oct 2008 21:12:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[Nielsen News]]></category>
		<category><![CDATA[American League Championship Series]]></category>
		<category><![CDATA[Anderson Cooper 360]]></category>
		<category><![CDATA[Angels v. Red Sox]]></category>
		<category><![CDATA[Boston]]></category>
		<category><![CDATA[CNN]]></category>
		<category><![CDATA[Divisional Series]]></category>
		<category><![CDATA[ESPN]]></category>
		<category><![CDATA[Fox News Channel]]></category>
		<category><![CDATA[Los Angeles]]></category>
		<category><![CDATA[MLB]]></category>
		<category><![CDATA[NFL Regular Season Football]]></category>
		<category><![CDATA[On The Record]]></category>
		<category><![CDATA[presidential debate]]></category>
		<category><![CDATA[Red Sox v. Rays]]></category>
		<category><![CDATA[Tampa Bay]]></category>
		<category><![CDATA[TBSC]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=2575</guid>
		<description><![CDATA[


RANK
PROGRAM
NETWORK
DAYS
VIEWERS (P2+)


1
NFL REGULAR SEASON &#8211; L (VIKINGS/SAINTS)
ESPN
MONDAY
10,975,000


2
SR/PRES DEBATE 2 2008(S)-10/07/2008
CNN
TUESDAY
9,228,000


3
PRESIDENTIAL DEBATE(S)-10/07/2008
FOXNC
TUESDAY
8,773,000


4
ON THE RECORD W/GRETA
FOXNC
TUESDAY
7,645,000


5
ANDERSON COOPER 360
CNN
TUESDAY
7,633,000


6
MLB ALCS (RED SOX-RAYS 1)
TBSC
FRIDAY
6,689,000


7
MLB ALCS (RED SOX-RAYS 2)
TBSC
SATURDAY
6,089,000


8
PRESIDENTIAL DEBATE CVG(S)-10/07/2008
FOXNC
TUESDAY
5,773,000


9
MLB DIVISION SERIES (ANGELS-RED SOX 4)
TBSC
MONDAY
5,720,000


10
PRES DEBATE/ANALYSIS(S)-10/07/2008
FOXNC
TUESDAY
5,432,000


Source: The Nielsen Company (October 6, 2008 &#8211; October 12, 2008).



]]></description>
			<content:encoded><![CDATA[<table class="chart" border="0">
<tbody>
<tr>
<th>RANK</th>
<th>PROGRAM</th>
<th>NETWORK</th>
<th>DAYS</th>
<th>VIEWERS (P2+)</th>
</tr>
<tr>
<td class="axis">1</td>
<td>NFL REGULAR SEASON &#8211; L (VIKINGS/SAINTS)</td>
<td>ESPN</td>
<td>MONDAY</td>
<td>10,975,000</td>
</tr>
<tr>
<td class="axis">2</td>
<td>SR/PRES DEBATE 2 2008(S)-10/07/2008</td>
<td>CNN</td>
<td>TUESDAY</td>
<td>9,228,000</td>
</tr>
<tr>
<td class="axis">3</td>
<td>PRESIDENTIAL DEBATE(S)-10/07/2008</td>
<td>FOXNC</td>
<td>TUESDAY</td>
<td>8,773,000</td>
</tr>
<tr>
<td class="axis">4</td>
<td>ON THE RECORD W/GRETA</td>
<td>FOXNC</td>
<td>TUESDAY</td>
<td>7,645,000</td>
</tr>
<tr>
<td class="axis">5</td>
<td>ANDERSON COOPER 360</td>
<td>CNN</td>
<td>TUESDAY</td>
<td>7,633,000</td>
</tr>
<tr>
<td class="axis">6</td>
<td>MLB ALCS (RED SOX-RAYS 1)</td>
<td>TBSC</td>
<td>FRIDAY</td>
<td>6,689,000</td>
</tr>
<tr>
<td class="axis">7</td>
<td>MLB ALCS (RED SOX-RAYS 2)</td>
<td>TBSC</td>
<td>SATURDAY</td>
<td>6,089,000</td>
</tr>
<tr>
<td class="axis">8</td>
<td>PRESIDENTIAL DEBATE CVG(S)-10/07/2008</td>
<td>FOXNC</td>
<td>TUESDAY</td>
<td>5,773,000</td>
</tr>
<tr>
<td class="axis">9</td>
<td>MLB DIVISION SERIES (ANGELS-RED SOX 4)</td>
<td>TBSC</td>
<td>MONDAY</td>
<td>5,720,000</td>
</tr>
<tr>
<td class="axis">10</td>
<td>PRES DEBATE/ANALYSIS(S)-10/07/2008</td>
<td>FOXNC</td>
<td>TUESDAY</td>
<td>5,432,000</td>
</tr>
<tr>
<th class="table_meta" colspan="5">Source: The Nielsen Company (October 6, 2008 &#8211; October 12, 2008).</th>
</tr>
</tbody>
</table>
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