A consistent pattern of reduced shopping trips continues to be a major element of consumer’s economic coping strategies. In the latest battle for share of wallet, those retailers who satisfy consumers through differentiation will gain more of less.

Based on the widest possible basket of product categories in Europe, the fourth quarter 2009 showed nominal growth, which has remained stable since the prior quarter, and around 3% for four consecutive quarters.

Find out which generation spends the most per trip, shops the most often, finds the most deals and learn how to reach them. Understanding diverse generational preferences leads to opportunities at the register.

Women in Latin America have been gradually joining the labor market over the past decade driven by various economic, personal and financial factors.

The DOW is up and the Fed chair says the recession is “likely over,” but ultimately, it is the consumer who will determine when the economy is back on track.

With an increasing amount of global buzz proclaiming the emergence of an economic recovery, the Nielsen Economic Current shows definite signs of renewed consumer confidence and sales growth in some countries.

The effects of the recession may be seen on the BBQ grill this Fourth of July. Sales of hot dogs have been going up in recent months while register rings for more expensive bratwurst and knockwurst have been declining, according to new research from The Nielsen Company. This is a reversal of sales trends the past several years.
July 3rd traditionally has the highest sales volume for all three types of meat. Consumers were 50 percent more likely to buy hot dogs during the four-week period ending on July 12, 2008 …

Every day, shoppers walk into a store to find that the price of a favorite item has gone up.  These price increases drove dollar growth for retail sales within food, drug and mass merchandisers to 3.6 percent in the 52-week period ending 1/24/2009, although sales slowed in the last quarter.  Much of that growth, however, was driven by inflationary pricing as both retailers and manufacturers raised prices due to rapidly escalating commodity costs.  Every department – except general merchandise – showed dollar …