The 2008 Kentucky Derby boasted the third straight year in viewer growth and females comprised 51%  of all viewers aged 18+, no small feet considering the often male-dominated world of sports viewing.
The overall number of viewers tuning in to see Big Brown win last year’s Derby averaged 14.2 million, 10 percent more than the 12.9 million viewers who saw Barbaro in the winner’s circle just two years earlier.
But the real “horserace” – at least when it comes to Derby viewing – is between men and women, as illustrated in a …