Even in a recession, sales of most men’s hair care products are expected to remain steady, according to data from Nielsen’s Homescan Consumer Facts report.  As male vanity continues to be all the rage, some sectors have shown solid growth: hair coloring grew 5.7 percent in 2008 over 2007, and in that year, growth was a miniscule 1.7 percent after two successive years of declining sales.   New products such as brush-in gel and liquid colorings drove last year’s growth.
Dollar sales of hair preparations such as gels, pomade and waxes slowed …

Americans’ affinity for chocolate is widespread and well-known.  Its household penetration is 97.3 percent, and 96.7 percent of households repeatedly buy chocolate during the year.  In a twelve-month period, Americans bought chocolate candy on nearly 19 occasions.
But even this ubiquitous treat doesn’t seem to be immune to current economic conditions.  Since summer, equalized unit volume (EUV) has dropped uncharacteristically as consumers try to save money in every possible category.  Since July 2008, EUV sales have declined from 1.7 percent to 7.3 percent per month.  The category includes four segments: chocolate …

We’ve all gone to the grocery store and seen them: the boxes of cookies, crackers and other snacks that offer small packs of our favorite treats that limit calorie intake to 100 calories. Given the amount of shelf space these products take up, it would be a fair assumption that these items generate a fair amount of sales.  But the fact is that these products comprise a fairly small share of the huge, multi-billion dollar snack category. And with a high cost-per-ounce, the price premium for these products may be …

As the economy worsened in 2008, U.S. consumers cut discretionary spending — and shifted basic purchases to value-oriented brands and retailers.  Dollar stores and private label brands saw gains — but many other retailers and manufacturers suffered through dramatic declines.
Is the outlook any brighter for the new year?  Food marketing expert Phil Lempert, of SupermarketGuru.com, offers his take on what consumers and retailers can expect in 2009.
Nielsen Wire: How did consumer habits change in 2008 — and how should retailers adjust?
Phil Lempert:
In 2008 shoppers used more coupons, bought more store …