Web traffic from home and work to sites included in Nielsen Online’s Holiday eShopping Index increased 10% year over year on Cyber Monday, Nielsen Online reported Tuesday.
Unique visitors to the sites included in the Index reached 35.9 million, a 13% increase over this year’s Black Friday Web traffic.
Many of the top online retail destinations on Cyber Monday were the same as those on Black Friday. eBay drew the largest unique audience (10.6 million), while Amazon and Wal-Mart claimed second and third places, with 9 million and 5.2 million unique visitors, …

Nielsen Online reports that traffic from home and work to the Holiday eShopping Index increased 10 percent year over year on Black Friday, growing from 28.8 million unique visitors in 2007 to 31.7 million unique visitors in 2008 across more than 120 representative online retailers.
“Even with the weakening economy, an unstable stock market and a rising unemployment rate, Black Friday traffic to online retail sites grew at a double digit rate this year,” said Ken Cassar, vice president, industry insights, Nielsen Online.
Black Friday Online Conversations and Consumer Perceptions
To gauge …

Investor’s Business Daily reported Wednesday that Amazon.com reported impressive second-quarter profits and sales, exceeding analysts’ expectations. 
The company’s sales for the most recent quarter grew 41% to $4.06 billion, and its operating income increased by 86% to $217 million.
The story noted that Web traffic to Amazon.com grew 10% from last year — up from 49.3 million visitors in Q2 2007 to an average audience of 54.4 million in Q2 2008, according to Nielsen Online. 
In May, Nielsen ranked Amazon.com second among U.S. online retailers, in terms of total purchases.