Recent Nielsen Consumer Confidence Index articles

Posted Jul 27, 2009

Consumers’ hopes for an end to the Global Economic Crisis have been bolstered in the 2nd Quarter 2009, according to a Nielsen Global Consumer Confidence Survey released today. The Nielsen Global Consumer Confidence Index, conducted in 28 markets in June 2009, rose to 82 – an increase of 5 points (from 77) from March 2009 – spurred by renewed consumer optimism and stock market gains in BRIC markets (Brazil, Russia, India, China) and key Asian countries. [See full graphic for complete details]

“In the previous Nielsen Global Consumer Confidence survey conducted …

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Posted Jun 23, 2009

Consumer confidence around the world has been falling as the ongoing recession is causing more people to worry about their jobs and cut household spending.  And although residents of the United Arab Emirates share those concerns, they rank in the top ten of the most optimistic countries of the 52 studied by Nielsen.  The UAE scored a confidence level of 89, compared with other regional neighbors such as Saudi Arabia (79) and Egypt (74).  Globally, Indonesian consumers were the most confident, with a score of 104, followed by the Danes …

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Posted Jun 5, 2009

As the full force of the economic downturn has hit countries around the world, consumer confidence has taken a dive as people worry job stability and paying their bills.  And while China has not been immune from the recession, Chinese consumers seem to be enduring the challenges better than most, according to new research from Nielsen.
To be fair, consumer confidence dropped 7 points in the March 2009 Nielsen Consumer Confidence Index from September 2008.  But that drop is relatively small compared to most other countries, and China ranks tenth overall.  …

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Posted Apr 22, 2009

Global consumer confidence has reached an all-time low, according to the Nielsen Global Consumer Confidence Index [download]. Thrifty habits being formed during the downturn will carry over into the recovery.
In the past six months, the index has plummeted to a record low 77 points from 84 points. The catalyst: Latin America, Russia and other emerging nations are now feeling the full effects of a recession that began in the United States, officially, in December.
Though consumer anxieties about the economy take many forms, the most widespread fear centers on job loss. …

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