Nielsen Wire » nfl kickoff http://blog.nielsen.com/nielsenwire Consumer Insights, News, Research & Reports Fri, 20 Nov 2009 18:19:47 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 NFL Kickoff Attracts Fewest Viewers Since 2002 http://blog.nielsen.com/nielsenwire/media_entertainment/nfl-kickoff-attracts-fewest-viewers-since-2002/ http://blog.nielsen.com/nielsenwire/media_entertainment/nfl-kickoff-attracts-fewest-viewers-since-2002/#comments Fri, 05 Sep 2008 18:34:19 +0000 Admin http://blog.nielsen.com/nielsenwire/?p=1121 Thursday night’s NFL Kickoff Game, between the defending Super Bowl Champion New York Giants and the Washington Redskins, attracted 13.5 million viewers, the smallest audience since 2002.

 

 

 

YEAR NETWORK MATCHUP US HOUSEHOLD
AA%*		 VIEWERS (P2+)
2007 NBC New Orleans at Indianapolis 11.4 17,471,000
2006 NBC Miami at Pittsburgh 12.6 19,043,000
2005 ABC Oakland at New England 11.7 18,008,000
2004 ABC Indianapolis at New England 11.4 16,888,000
2003 ABC N.Y. Jets at Washington 12.9 19,149,000
2002 ESPN San Francisco at N.Y. Giants 7.6 10,799,000
*US HH AA% : Percentage of US households – Average Audience during entire telecast
]]> http://blog.nielsen.com/nielsenwire/media_entertainment/nfl-kickoff-attracts-fewest-viewers-since-2002/feed/ 1 Are You Ready For Some Football? http://blog.nielsen.com/nielsenwire/media_entertainment/are-you-ready-for-some-football/ http://blog.nielsen.com/nielsenwire/media_entertainment/are-you-ready-for-some-football/#comments Thu, 04 Sep 2008 18:44:56 +0000 Admin http://blog.nielsen.com/nielsenwire/?p=1024 The wait is finally over for anxious football fans, as the NFL’s annual Thursday Night Kickoff Game, tonight on NBC, will usher in this year’s NFL season.  The defending Super Bowl Champion New York Giants will take on their divisional foe, the Washington Redskins. 

Below are historical U.S. television ratings for NFL Kickoff Games since 2002.

In terms of TV ratings, the 2003 game, which drew 19.1 million U.S. viewers, is the year to beat.  Last year’s game attracted approximately 17.5 million viewers.

YEAR NETWORK MATCHUP US HOUSEHOLD
AA%*		 VIEWERS (P2+)
2007 NBC New Orleans at Indianapolis 11.4 17,471,000
2006 NBC Miami at Pittsburgh 12.6 19,043,000
2005 ABC Oakland at New England 11.7 18,008,000
2004 ABC Indianapolis at New England 11.4 16,888,000
2003 ABC N.Y. Jets at Washington 12.9 19,149,000
2002 ESPN San Francisco at N.Y. Giants 7.6 10,799,000
*US HH AA% : Percentage of US households – Average Audience during entire telecast
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