Recent mobile service articles

Posted Nov 20, 2009

For consumers in India, the quality of a mobile phone provider’s network is the most important factor when choosing a carrier, according to the latest edition of the Nielsen Consumer Experience Mobile Test Program.

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Posted Jul 31, 2008

The average European mobile consumer uses 1.4 SIM cards, according to a new report by Nielsen, released Wednesday. 
Mobile users who own multiple SIM cards are likely to spend more money on their mobile service, the findings also show. 
A French consumer who owns 3 SIM cards, for example, will spend 28% more, on average, than a consumer with a single SIM card.  Elsewhere in Europe, the numbers are even higher: +51% in Italy, +52% in the UK, +79% in Spain, and + 89% in Germany.
“The additional revenue brought to the operators by …

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