Recent Michigan State Spartans articles

Posted Apr 3, 2009

With the Final Four set to tip off in Detroit, MI this weekend, The Nielsen Company has assembled the following facts and figures looking at media and viewer data from the NCAA Tournament so far:

The average household rating for the tournament to date is 5.3%. The number is up a tick from the 5.2% through the same time last year.
An average of 9.6 million viewers tuned in to the Sweet 16 and Elite 8 games this year – the most average viewership for those games since 2006.
The most-watched session of …

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