Recent metered market ratings articles

Posted Oct 23, 2008

Each week, Nielsen Sports’ analysts offer their take on the biggest sports media headlines.
Many in the media were hoping for a Boston Red Sox vs. Los Angeles Dodgers World Series match-up, but the fans in Tampa and Philadelphia certainly aren’t complaining. 
In Philadelphia, the fourth largest U.S. TV market, 35.7% of all local households tuned in for the first game of the Series Wednesday night.  Viewership in the city of brotherly love has grown steadily throughout the playoffs.
That upwardly mobile TV ratings trend was also evident in the Tampa Bay market, where local …

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