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	<title>Nielsen Wire &#187; Los Angeles Dodgers</title>
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		<title>38.3% Of Households In Top Local TV Markets Watched McCain and Obama&#8217;s Final Debate</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/383-of-households-in-top-local-tv-markets-watched-mccain-and-obamas-final-debate/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/383-of-households-in-top-local-tv-markets-watched-mccain-and-obamas-final-debate/#comments</comments>
		<pubDate>Thu, 16 Oct 2008 15:47:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
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		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=2686</guid>
		<description><![CDATA[The combined overall household rating for Wednesday night&#8217;s final presidential debate, in the top 56 local television markets where Nielsen maintains electronic TV meters, was 38.3. 
In comparison, last week&#8217;s debate between Senators McCain and Obama &#8212; the candidates&#8217; second &#8211; received a 42.0 household rating in the top 55 local TV markets.  The candidates&#8217; first debate on September 26 received a 34.7 household rating in the top 55 markets.
Wednesday night&#8217;s championship baseball game between the Los Angeles Dodgers and the Philadelphia Phillies &#8212; aired by FOX, instead of the debate &#8211; may have impacted the ...]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/election2008_button13.jpg"><img class="alignleft size-medium wp-image-2713" title="Badge - 2008 election" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/election2008_button13-300x299.jpg" alt="" width="150" height="150" /></a>The combined overall household rating for Wednesday night&#8217;s final presidential debate, in the top 56 local television markets where Nielsen maintains electronic TV meters, was 38.3. </p>
<p>In comparison, <a href="http://blog.nielsen.com/nielsenwire/media_entertainment/42-of-households-in-top-local-tv-markets-watched-mccain-and-obamas-second-debate/" target="_blank">last week&#8217;s debate</a> between Senators McCain and Obama &#8212; the candidates&#8217; second &#8211; received a 42.0 household rating in the top 55 local TV markets.  The candidates&#8217; <a href="http://blog.nielsen.com/nielsenwire/media_entertainment/obama-and-mccains-first-debate-drew-one-third-of-households-in-top-local-tv-markets/" target="_blank">first debate</a> on September 26 received a 34.7 household rating in the top 55 markets.</p>
<p>Wednesday night&#8217;s championship baseball game between the Los Angeles Dodgers and the Philadelphia Phillies &#8212; aired by FOX, instead of the debate &#8211; may have impacted the debate&#8217;s ratings.  In the Philadelphia market, where <a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/thirddebatemarketsranking.pdf" target="_blank">43.7% of local households</a> tuned in for last week&#8217;s presidential debate, the debate drew 32% of local households, while the baseball game drew 32.3%. </p>
<p>In the Los Angeles market, 10.2% of local households watched the game, while 29.2% of households watched the debate &#8212; down slightly from the previous debate, in which <a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/thirddebatemarketsranking.pdf" target="_blank">33.7% of L.A. homes</a> tuned in.</p>
<p><span id="more-2686"></span></p>
<p>Among the top 56 local metered markets, the Baltimore market had the largest TV audience, with a household rating of 49.3, while the Sacramento/Stockton/Modesto, California market <a href="http://blog.nielsen.com/nielsenwire/media_entertainment/42-of-households-in-top-local-tv-markets-watched-mccain-and-obamas-second-debate/" target="_blank">again</a> had the lowest household rating: 28.1. </p>
<p>One rating point equals 1% of the total TV audience in a given market.</p>
<table class="chart" border="0">
<tbody>
<tr>
<th>Rank<br />
(by H.H. rating)</th>
<th>Market</th>
<th>Market Rank<br />
(by population size)</th>
<th>Household Rating<br />
(% of U.S. households that watched debate)</th>
</tr>
<tr>
<td class="axis">1</td>
<td>Baltimore</td>
<td>26</td>
<td>49.3</td>
</tr>
<tr>
<td class="axis">2</td>
<td>Washington, DC (Hagrstwn)</td>
<td>9</td>
<td>48.4</td>
</tr>
<tr>
<td class="axis">3</td>
<td>St. Louis</td>
<td>21</td>
<td>48.1</td>
</tr>
<tr>
<td class="axis">4</td>
<td>Richmond-Petersburg</td>
<td>58</td>
<td>48.1</td>
</tr>
<tr>
<td class="axis">5</td>
<td>West Palm Beach-Ft. Pierce</td>
<td>38</td>
<td>47.4</td>
</tr>
<tr>
<td class="axis">6</td>
<td>Nashville</td>
<td>29</td>
<td>46.6</td>
</tr>
<tr>
<td class="axis">7</td>
<td>Norfolk-Portsmth-Newpt Nws</td>
<td>43</td>
<td>46.5</td>
</tr>
<tr>
<td class="axis">8</td>
<td>Kansas City</td>
<td>31</td>
<td>45.1</td>
</tr>
<tr>
<td class="axis">9</td>
<td>Orlando-Daytona Bch-Melbrn</td>
<td>19</td>
<td>43.9</td>
</tr>
<tr>
<td class="axis">10</td>
<td>Memphis</td>
<td>48</td>
<td>43.8</td>
</tr>
<tr>
<th class="table_meta" colspan="4">Source: The Nielsen Company (October 15, 2008).</th>
</tr>
</tbody>
</table>
<p>View <a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/marketsranking_10-15-08_final.pdf">ratings</a> for Nielsen’s 56 top local metered markets.</p>
<p>Coverage of the final debate between Senators John McCain and Barack Obama aired on NBC, CBS, ABC, BBCA, CSPAN, PBS, MSNBC, CNBC, UNIVISION, CNN, and FOX News Channel.</p>
<p>National ratings for Wednesday night’s debate will be available from Nielsen Thursday afternoon.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Phillies And Dodgers Are Top Playoff Ratings Draw</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/phillies-and-dodgers-are-top-playoff-ratings-draw/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/phillies-and-dodgers-are-top-playoff-ratings-draw/#comments</comments>
		<pubDate>Wed, 15 Oct 2008 12:46:24 +0000</pubDate>
		<dc:creator>Nielsen Wire</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Boston Red Sox]]></category>
		<category><![CDATA[Los Angeles Dodgers]]></category>
		<category><![CDATA[MLB playoffs]]></category>
		<category><![CDATA[Philadelphia Phillies]]></category>
		<category><![CDATA[Tampa Bay Rays]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=2589</guid>
		<description><![CDATA[Tracking viewership for the first four games of the National League Championship between the Philadelphia Phillies and the Los Angeles Dodgers alongside the first three of the American League Championship between the Boston Red Sox and the Tampa Bay Rays, the NL games are averaging a greater audience. So far, the Game 3 matchup between the Phillies and Dodgers has the peak viewership for the playoffs with an average audience of 8.8 million viewers.



Game
Network
Date
Viewers P2+


LA DODGERS AT PHILADELPHIA
FOX
10/09/2008
7,735,000


LA DODGERS AT PHILADELPHIA
FOX
10/10/2008
5,022,000


PHILADELPHIA AT LA DODGERS
FOX
10/12/2008
8,837,000


PHILADELPHIA AT LA DODGERS
FOX
10/13/2008
7,705,000


BOSTON RED SOX AT ...]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/baseball.jpg" alt="" width="150" height="150" />Tracking viewership for the first four games of the National League Championship between the Philadelphia Phillies and the Los Angeles Dodgers alongside the first three of the American League Championship between the Boston Red Sox and the Tampa Bay Rays, the NL games are averaging a greater audience. So far, the Game 3 matchup between the Phillies and Dodgers has the peak viewership for the playoffs with an average audience of 8.8 million viewers.</p>
<table class="chart" border="0">
<tbody>
<tr>
<th>Game</th>
<th>Network</th>
<th>Date</th>
<th>Viewers P2+</th>
</tr>
<tr>
<td>LA DODGERS AT PHILADELPHIA</td>
<td>FOX</td>
<td>10/09/2008</td>
<td>7,735,000</td>
</tr>
<tr>
<td>LA DODGERS AT PHILADELPHIA</td>
<td>FOX</td>
<td>10/10/2008</td>
<td>5,022,000</td>
</tr>
<tr>
<td>PHILADELPHIA AT LA DODGERS</td>
<td>FOX</td>
<td>10/12/2008</td>
<td>8,837,000</td>
</tr>
<tr>
<td>PHILADELPHIA AT LA DODGERS</td>
<td>FOX</td>
<td>10/13/2008</td>
<td>7,705,000</td>
</tr>
<tr>
<td>BOSTON RED SOX AT TAMPA BAY</td>
<td>TBSC</td>
<td>10/10/2008</td>
<td>6,689,000</td>
</tr>
<tr>
<td>BOSTON RED SOX AT TAMPA BAY</td>
<td>TBSC</td>
<td>10/11/2008</td>
<td>6,089,000</td>
</tr>
<tr>
<td>TAMPA BAY AT BOSTON</td>
<td>TBSC</td>
<td>10/13/2008</td>
<td>4,499,000</td>
</tr>
</tbody>
</table>
]]></content:encoded>
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		</item>
		<item>
		<title>SPORTS WRAP: MLB Division Series Review; Championship Series Preview</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/sports-wrap-mlb-division-series-review-championship-series-preview/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/sports-wrap-mlb-division-series-review-championship-series-preview/#comments</comments>
		<pubDate>Thu, 09 Oct 2008 21:55:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[Nielsen News]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[Boston Red Sox]]></category>
		<category><![CDATA[championship series]]></category>
		<category><![CDATA[division series]]></category>
		<category><![CDATA[L.A. market]]></category>
		<category><![CDATA[local ratings]]></category>
		<category><![CDATA[Los Angeles Angels]]></category>
		<category><![CDATA[Los Angeles Dodgers]]></category>
		<category><![CDATA[Major League Baseball]]></category>
		<category><![CDATA[Manny Ramirez]]></category>
		<category><![CDATA[MLB]]></category>
		<category><![CDATA[Philadelphia Phillies]]></category>
		<category><![CDATA[post-season]]></category>
		<category><![CDATA[Tampa Bay market]]></category>
		<category><![CDATA[Tampa Bay Rays]]></category>
		<category><![CDATA[tv ratings]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=2328</guid>
		<description><![CDATA[Each week, Nielsen Sports’ analysts offer their take on the biggest sports media headlines.
Angels/Red Sox Match-Up Tops Division Series TV Ratings
The third game of the Los Angeles Angels v. Boston Red Sox drew the largest television audience of the division series: 6.2 million viewers.  The three other games in that contentious series also made the top ten &#8212; with average TV audiences of approximately 5.7 million (game four), 5.3 million (game two), and 4.4 million viewers (game one), respectively.
After the jump, view complete national ratings from the division series games, aired ...]]></description>
			<content:encoded><![CDATA[<p><em>Each week, <a href="http://www.nielsensports.com/" target="_blank">Nielsen Sports</a>’ analysts offer their take on the biggest sports media headlines.</em></p>
<p><strong><a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/seats1.gif"><img class="alignleft size-medium wp-image-2330" title="seats1" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/seats1.gif" alt="" width="150" height="104" /></a>Angels/Red Sox Match-Up Tops Division Series TV Ratings<br />
</strong>The third game of the Los Angeles Angels v. Boston Red Sox drew the largest television audience of the division series: 6.2 million viewers.  The three other games in that contentious series also made the top ten &#8212; with average TV audiences of approximately 5.7 million (game four), 5.3 million (game two), and 4.4 million viewers (game one), respectively.</p>
<p>After the jump, view complete national ratings from the division series games, aired exclusively on TBS.</p>
<p><span id="more-2328"></span></p>
<table class="chart" border="0">
<tbody>
<tr>
<th>RANK</th>
<th>MATCHUP / GAME #</th>
<th>DATE</th>
<th>TELECAST<br />
START TIME</th>
<th>VIEWERS (P2+) *</th>
</tr>
<tr>
<td class="axis">1</td>
<td>ANGELS-RED SOX 3</td>
<td>10/5/2008</td>
<td>7:50 PM</td>
<td>6,200,000</td>
</tr>
<tr>
<td class="axis">2</td>
<td>ANGELS-RED SOX 4</td>
<td>10/6/2008</td>
<td>8:30 PM</td>
<td>5,721,000</td>
</tr>
<tr>
<td class="axis">3</td>
<td>DODGERS-CUBS 1</td>
<td>10/1/2008</td>
<td>6:29 PM</td>
<td>5,382,000</td>
</tr>
<tr>
<td class="axis">4</td>
<td>RED SOX-ANGELS 2</td>
<td>10/3/2008</td>
<td>9:30 PM</td>
<td>5,270,000</td>
</tr>
<tr>
<td class="axis">5</td>
<td>CUBS-DODGERS 3</td>
<td>10/4/2008</td>
<td>10:13 PM</td>
<td>5,225,000</td>
</tr>
<tr>
<td class="axis">6</td>
<td>PHILLIES-BREWERS 3</td>
<td>10/4/2008</td>
<td>6:30 PM</td>
<td>4,574,000</td>
</tr>
<tr>
<td class="axis">7</td>
<td>RED SOX-ANGELS 1</td>
<td>10/1/2008</td>
<td>10:00 PM</td>
<td>4,443,000</td>
</tr>
<tr>
<td class="axis">8</td>
<td>BREWERS-PHILLIES 2</td>
<td>10/2/2008</td>
<td>6:00 PM</td>
<td>4,197,000</td>
</tr>
<tr>
<td class="axis">9</td>
<td>DODGERS-CUBS 2</td>
<td>10/2/2008</td>
<td>9:30 PM</td>
<td>4,025,000</td>
</tr>
<tr>
<td class="axis">10</td>
<td>WHITE SOX-RAYS 2</td>
<td>10/3/2008</td>
<td>6:00 PM</td>
<td>3,897,000</td>
</tr>
<tr>
<td class="axis">11</td>
<td>RAYS-WHITE SOX 3</td>
<td>10/5/2008</td>
<td>4:32 PM</td>
<td>3,354,000</td>
</tr>
<tr>
<td class="axis">12</td>
<td>RAYS-WHITE SOX 4</td>
<td>10/6/2008</td>
<td>5:00 PM</td>
<td>3,098,000</td>
</tr>
<tr>
<td class="axis">13</td>
<td>BREWERS-PHILLIES 1</td>
<td>10/1/2008</td>
<td>3:00 PM</td>
<td>2,765,000</td>
</tr>
<tr>
<td class="axis">14</td>
<td>WHITE SOX-RAYS 1</td>
<td>10/2/2008</td>
<td>2:30 PM</td>
<td>2,611,000</td>
</tr>
<tr>
<td class="axis">15</td>
<td>PHILLIES-BREWERS 4</td>
<td>10/5/2008</td>
<td>1:00 PM</td>
<td>2,222,000</td>
</tr>
<tr>
<th class="table_meta" colspan="5">Source: The Nielsen Company (October 1, 2008 &#8211; October 6, 2008).</th>
</tr>
<tr>
<th class="table_meta" colspan="5">*Data includes Live and Same Day DVR viewing.</th>
</tr>
</tbody>
</table>
<p><strong></strong></p>
<p><strong><br />
Manny Boosts Dodgers&#8230;TV Ratings?<br />
</strong>What are the odds that the Los Angeles Dodgers would have made it to the MLB National League Championship Series without Manny Ramirez?  Since Manny&#8217;s move west to join the Dodgers, the team has gone from one game under .500 to seven games above. </p>
<p>Local L.A. fans&#8217; interest in the Dodgers is also on the rise.  Ramirez&#8217;s first game with the Dodgers drew 5.2% of all TV households in the L.A. market &#8211; the team&#8217;s largest TV audience of the season.  Overall, local ratings for Dodgers games are up by 35% since August 1.<br />
<strong></strong></p>
<p><strong><br />
Rays&#8217; First Post-Season Triggers TV Ratings Surge<br />
</strong>The Red Sox, Ramirez’s former team, didn&#8217;t miss a beat after losing their all-star slugger to the Dodgers.  The resurgent Tampa Bay Rays, however, may change that. </p>
<p>The Rays, who are competing in their first post-season in franchise history, are drawing strong TV audiences in their local Tampa Bay market, with ratings up by 97% over last season, to date.  When the Rays and the Red Sox last faced off on July 2, 9% of all households in the Tampa Bay market tuned in for the game, setting a Rays franchise ratings record.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Cubs-Dodgers Matchup: Largest First Game TV Audience</title>
		<link>http://blog.nielsen.com/nielsenwire/nielsen-news/cubs-dodgers-matchup-largest-first-game-tv-audience/</link>
		<comments>http://blog.nielsen.com/nielsenwire/nielsen-news/cubs-dodgers-matchup-largest-first-game-tv-audience/#comments</comments>
		<pubDate>Fri, 03 Oct 2008 21:05:40 +0000</pubDate>
		<dc:creator>Nielsen Wire</dc:creator>
				<category><![CDATA[Nielsen News]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[Chicago Cubs]]></category>
		<category><![CDATA[Los Angeles Dodgers]]></category>
		<category><![CDATA[Major League Baseball]]></category>
		<category><![CDATA[playoffs]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=2020</guid>
		<description><![CDATA[In the game one matchups for the National League and American League division playoffs, the Chicago Cubs v. Los Angeles Dodgers game drew the largest TV audience: nearly 5.4 million viewers.



Game
Network
Viewers P2+


CUBS- DODGERS
TBSC
5,381,000


RED SOX-ANGELS
TBSC
4,442,000


BREWERS-PHILLIES
TBSC
2,764,000


WHITE SOX-RAYS
TBSC
2,610,000


Source: The Nielsen Company (October 3, 2008).



]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/baseball.jpg" alt="" width="150" height="150" />In the game one matchups for the National League and American League division playoffs, the Chicago Cubs v. Los Angeles Dodgers game drew the largest TV audience: nearly 5.4 million viewers.</p>
<table class="chart" border="0">
<tbody>
<tr>
<th>Game</th>
<th>Network</th>
<th>Viewers P2+</th>
</tr>
<tr>
<td class="axis">CUBS- DODGERS</td>
<td>TBSC</td>
<td>5,381,000</td>
</tr>
<tr>
<td class="axis">RED SOX-ANGELS</td>
<td>TBSC</td>
<td>4,442,000</td>
</tr>
<tr>
<td class="axis">BREWERS-PHILLIES</td>
<td>TBSC</td>
<td>2,764,000</td>
</tr>
<tr>
<td class="axis">WHITE SOX-RAYS</td>
<td>TBSC</td>
<td>2,610,000</td>
</tr>
<tr>
<th class="table_meta" colspan="4">Source: The Nielsen Company (October 3, 2008).</th>
</tr>
</tbody>
</table>
]]></content:encoded>
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		<item>
		<title>MLB Division Playoff Historical Ratings</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/mlb-division-playoff-historical-ratings/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/mlb-division-playoff-historical-ratings/#comments</comments>
		<pubDate>Wed, 01 Oct 2008 21:41:05 +0000</pubDate>
		<dc:creator>Nielsen Wire</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[Boston Red Sox]]></category>
		<category><![CDATA[Chicago Cubs]]></category>
		<category><![CDATA[Chicago White Sox]]></category>
		<category><![CDATA[Los Angeles Angels]]></category>
		<category><![CDATA[Los Angeles Dodgers]]></category>
		<category><![CDATA[Major League Baseball]]></category>
		<category><![CDATA[Milwaukee Brewers]]></category>
		<category><![CDATA[Philadelphia Phillies]]></category>
		<category><![CDATA[playoffs]]></category>
		<category><![CDATA[Tampa Bay Rays]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=1883</guid>
		<description><![CDATA[This week begins Major League Baseball playoffs in the National League (Philadelphia Phillies vs. Milwaukee Brewers and Los Angeles Dodgers vs. Chicago Cubs) and American League (Boston Red Sox vs. Los Angeles Angels and Chicago White Sox vs. Tampa Bay Rays).
Historically, at least where league championship series are involved, ratings have been significantly higher when teams from major markets, such as Chicago, Boston and Los Angeles, are involved. A breakdown of those matchups will be featured prior to the upcoming NL and AL championship series.
Below are historical ratings since 2000 ...]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-1906" title="MLB" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/baseball.jpg" alt="" width="150" height="150" />This week begins Major League Baseball playoffs in the National League (Philadelphia Phillies vs. Milwaukee Brewers and Los Angeles Dodgers vs. Chicago Cubs) and American League (Boston Red Sox vs. Los Angeles Angels and Chicago White Sox vs. Tampa Bay Rays).</p>
<p>Historically, at least where league championship series are involved, ratings have been significantly higher when teams from major markets, such as Chicago, Boston and Los Angeles, are involved. A breakdown of those matchups will be featured prior to the upcoming NL and AL championship series.</p>
<p>Below are historical ratings since 2000 for Division Series Playoffs. Numbers from 2007 division games broadcast on TNT and TBS are combined average viewership for both National and American leagues. The 13 games broadcast on TBS drew an average of 5.7 million viewers, while the four games picked up by TNT drew an average of 1.6 million viewers.</p>
<p><strong>NATIONAL LEAGUE DIVISION SERIES</strong></p>
<table class="chart" border="0">
<tbody>
<tr>
<th>Year</th>
<th>Network</th>
<th>Avg. Number Of Viewers</th>
</tr>
<tr>
<td class="axis">2007</td>
<td>TBS (13 games)</td>
<td>4,243,000</td>
</tr>
<tr>
<td class="axis">2007</td>
<td>TNT (4 games)</td>
<td>1,225,000</td>
</tr>
<tr>
<td class="axis">2006</td>
<td>FOX</td>
<td>6,752,000</td>
</tr>
<tr>
<td class="axis">2005</td>
<td>FOX</td>
<td>7,013,000</td>
</tr>
<tr>
<td class="axis">2004</td>
<td>FOX</td>
<td>7,868,000</td>
</tr>
<tr>
<td class="axis">2003</td>
<td>FOX</td>
<td>11,403,000</td>
</tr>
<tr>
<td class="axis">2002</td>
<td>FOX</td>
<td>8,854,000</td>
</tr>
<tr>
<td class="axis">2001</td>
<td>FOX</td>
<td>6,272,000</td>
</tr>
<tr>
<td class="axis">2000</td>
<td>FOX</td>
<td>6,208,000</td>
</tr>
<tr>
<th class="table_meta" colspan="4">Source: The Nielsen Company</th>
</tr>
</tbody>
</table>
<p>AMERICAN LEAGUE DIVISION SERIES</p>
<table class="chart" border="0">
<tbody>
<tr>
<th>Year</th>
<th>Network</th>
<th>Avg. Number Of Viewers</th>
</tr>
<tr>
<td class="axis">2006</td>
<td>FOX</td>
<td>7,548,000</td>
</tr>
<tr>
<td class="axis">2005</td>
<td>FOX</td>
<td>11,851,000</td>
</tr>
<tr>
<td class="axis">2004</td>
<td>FOX</td>
<td>7,749,000</td>
</tr>
<tr>
<td class="axis">2003</td>
<td>FOX</td>
<td>10,879,000</td>
</tr>
<tr>
<td class="axis">2002</td>
<td>FOX</td>
<td>9,337,000</td>
</tr>
<tr>
<td class="axis">2001</td>
<td>FOX</td>
<td>7,618,000</td>
</tr>
<tr>
<td class="axis">2000</td>
<td>FOX/NBC</td>
<td>7,003,000</td>
</tr>
<tr>
<th class="table_meta" colspan="4">Source: The Nielsen Company</th>
</tr>
</tbody>
</table>
]]></content:encoded>
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