Recent household ratings articles

Number of Ethnic TV Households Grows: Asian TV Households up Nearly 10 Percent
Posted Sep 26, 2011

The number of Asian TV households for the coming TV season will grow 9.6 percent (over 400,000) compared to last year.

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Posted Oct 22, 2008

The 2001 World Series telecasts (New York Yankees vs. Arizona Diamondbacks) claimed the largest U.S. TV audiences in recent memory: 24.5 million viewers per telecast, on average. 
But the late Seventies and early Eighties remain the true glory days of World Series TV viewership.
The 1980 World Series telecasts — the last time the Philadelphia Phillies won a World Series — drew the largest per game TV audiences on record: almost 54.9 million average viewers.

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Posted Aug 27, 2008

More than 22 million people — and 17 million U.S. households — watched the first night of the 2008 Democratic National Convention on Monday, August 25.
A large percentage of African American households (24%) tuned in for the night’s speeches, which included a keynote address by Michelle Obama. 
Among White households in the U.S., 14.6% watched the convention Monday night, while just 7.3% of Hispanic households tuned in.
Viewers age 55 and older also dominated the TV audience Monday night – 16.6% of all Americans in that age group watched the first night of convention coverage broadcast live during primetime on ABC, CBS, NBC, …

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