Movie buzz is up following the Golden Globes, SAG Awards and the nominations for the Academy Awards, but in recent years viewership for many award shows (including the Oscars) has actually been declining. Is it the host? The length of the broadcast? Or does it have something to do with the movies themselves?
According to a recent study by Nielsen Preview, viewership of the Academy Awards is directly impacted by the box office draw of the best picture nominees and the popularity of the host.
During the 2004 Academy Awards (hosted by …