Nielsen Wire » Gannett http://blog.nielsen.com/nielsenwire Consumer Insights, News, Research & Reports Fri, 20 Nov 2009 18:19:47 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 Rochester Democrat and Chronicle, Washingtonpost.com Top New Survey http://blog.nielsen.com/nielsenwire/media_entertainment/rochester-democrat-and-chronicle-washingtonpostcom-top-new-survey/ http://blog.nielsen.com/nielsenwire/media_entertainment/rochester-democrat-and-chronicle-washingtonpostcom-top-new-survey/#comments Wed, 15 Jul 2009 15:46:25 +0000 Nielsen Wire http://blog.nielsen.com/nielsenwire/?p=13593 The Rochester Democrat and Chronicle and washingtonpost.com took top honors in Scarborough Research’s biannual Newspaper Penetration Report.  According to the survey, the Rochester Democrat and Chronicle’s print edition was read by 78 percent of the adults in the market.  It also took the top spot in the Integrated Newspaper Audience rankings, which measures the percent of adults in a market who read the newspaper in print form, on the Internet, or did both during the past week, with 80 percent.

Washingtonpost.com was the leading newspaper website, with 24 percent of adults in the local market visiting the newspaper’s web site in the past week. 

Weekly Print Audience 

Rank Newspaper Local Market (DMA) Weekly Print Audience
1 Rochester Democrat and Chronicle Rochester, NY 78%
2 Des Moines Register Des Moines, IA 69%
3 Gannett Wisconsin Newspapers* Green Bay, WI 68%
4 Syracuse Post-Standard Syracuse, NY 68%
5 Buffalo News Buffalo, NY 66%
Source: Scarborough Research

 * Gannett Wisconsin Newspapers include Appleton Post-Crescent, Fond du Lac Reporter, Green Bay Press-Gazette, Manitowoc Herald Times Repoter, Oshkosh Northwestern

Weekly Website Audience 

Rank Newspaper Local Market (DMA) Weekly Print Audience
1 Washingtonpost.com Washington, DC 24%
2 MySanAntonio.com/Express-News.com/KENS5.com San Antonio, TX 21%
2t Austin360.com/Statesman.com Austin, TX 21%
3 NOLA.com New Orleans, LA 19%
4 Gannett Wisconsin Newspapers* Green Bay, WI 18%
Source: Scarborough Research

Integrated Newspaper Audience

Rank Newspaper Local Market (DMA) Weekly Print Audience
1 Rochester Democrat and Chronicle/DemocratAndChronicle.com Rochester, NY 80%
2 Gannett Wisconsin Newspapers* Green Bay, WI 72%
2t Des Moines Register/DesMoinesRegister.com Des Moines, IA 72%
3 Syracuse Post-Standard/syracuse.com Syracuse, NY 69%
4 Buffalo News/Buffalo.com/BuffaloNews.com Buffalo, NY 38%
Source: Scarborough Research

Read the full press release.

]]> http://blog.nielsen.com/nielsenwire/media_entertainment/rochester-democrat-and-chronicle-washingtonpostcom-top-new-survey/feed/ 1 Olympics, Conventions Boost August Traffic To News Sites http://blog.nielsen.com/nielsenwire/online_mobile/olympics-conventions-boost-august-traffic-to-us-news-sites/ http://blog.nielsen.com/nielsenwire/online_mobile/olympics-conventions-boost-august-traffic-to-us-news-sites/#comments Thu, 18 Sep 2008 14:05:24 +0000 admin http://blog.nielsen.com/nielsenwire/?p=1390 MSNBC Digital Network (MSNBC) was the top U.S.-based news and current events website in August, according to Nielsen Online.

Surging interest in the Beijing Olympics and the U.S. political conventions, which occupied back-to-back weeks in August, may have played a part in boosting MSNBC past its close competitor, Yahoo! News, Editor & Publisher reported Tuesday. 

In August, MSNBC drew 52.2 million unique visitors — 12 million more than Yahoo!’s news portal, according to Nielsen.  During the prior August, both Yahoo! News and CNN Digital Network edged past MSNBC.com, with 34.3 million and 31.7 million unique visitors, respectively, to MSNBC’s 29.6 million visitors.

Aug. 2008
Rank		 Top 10
Online News Sites
(ranked by unique users)		 August 2008
Unique Traffic
(in 000’s)		 August 2007
Unique Traffic
(in 000’s)
1 MSNBC Digital Network 52,212 29,564
2 Yahoo! News 40,787 34,277
3 CNN Digital Network 38,821 31,733
4 AOL News 23,114 21,209
5 NYTimes.com 19,862 13,078
6 Tribune Newspapers 17,652 12,550
7 Gannett Newspapers and Newspaper Division 14,454 13,720
8 Fox News Digital Network 13,902 8,465
9 ABCNEWS Digital Network 13,377 10,706
10 Google News 12,137 10,235
Source: The Nielsen Company (August 1 – 31, 2007 and August 1 - 31, 2008)

Most of the news websites in Nielsen’s top 30 ranking attracted larger online audiences in August 2008 than they had the prior August, and all but two of the top 10 sites showed double-digit percentages of growth.

Beyond the top 10, TheHuffingtonPost.com, ranked #23 by Nielsen, and the Daily News Online Edition (#30) showed especially large year-over-year audience growth.

TheHuffingtonPost.com saw its unique audience jump by 291% — from 1.3 million in August 2007 to 5.1 million last month.  Meanwhile, the Daily News Online Edition grew by 103% — from 2.2 million unique visitors in August 2007 to 4.5 million in August 2008.

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