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	<title>Nielsen Wire &#187; Game 4</title>
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	<link>http://blog.nielsen.com/nielsenwire</link>
	<description>Consumer Insights, News, Research &#38; Reports</description>
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		<title>SPORTS WRAP: A Tale Of Two (Pennsylvania) Cities</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/sports-wrap-a-tale-of-two-pennsylvania-cities/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/sports-wrap-a-tale-of-two-pennsylvania-cities/#comments</comments>
		<pubDate>Wed, 29 Oct 2008 13:38:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[Atlanta Falcons]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Game 3]]></category>
		<category><![CDATA[Game 4]]></category>
		<category><![CDATA[household audience]]></category>
		<category><![CDATA[household TV rating]]></category>
		<category><![CDATA[local market rating]]></category>
		<category><![CDATA[MLB]]></category>
		<category><![CDATA[new york giants]]></category>
		<category><![CDATA[nfl]]></category>
		<category><![CDATA[Nittany Lions]]></category>
		<category><![CDATA[Ohio State Buckeyes]]></category>
		<category><![CDATA[PA]]></category>
		<category><![CDATA[Penn State]]></category>
		<category><![CDATA[Pennsylvania]]></category>
		<category><![CDATA[Philadelphia]]></category>
		<category><![CDATA[Philadelphia eagers]]></category>
		<category><![CDATA[Phillies]]></category>
		<category><![CDATA[Pittsburgh]]></category>
		<category><![CDATA[Pittsburgh Steelers]]></category>
		<category><![CDATA[Rays]]></category>
		<category><![CDATA[Tampa Bay]]></category>
		<category><![CDATA[tv ratings]]></category>
		<category><![CDATA[World Series]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=3600</guid>
		<description><![CDATA[Each week, Nielsen Sports analysts offer their take on the biggest sports media headlines.
This past weekend, Senators John McCain and Barack Obama faced some tough competition in Pennsylvania. 
With the Phillies playing in the World Series and college and pro football games on both Saturday and Sunday, there was no shortage of TV sports options for politics-weary Pennsylvanians, looking for a break from presidential campaigning.
The action started on Saturday in western Pennsylvania, as the Penn State Nittany Lions took on their Big 10 Rival, the Ohio State Buckeyes.  In nearby Pittsburgh, 20.8% of ...]]></description>
			<content:encoded><![CDATA[<p><em>Each week, </em><a href="http://www.nielsensports.com/" target="_blank"><em>Nielsen Sports</em></a><em> analysts offer their take on the biggest sports media headlines.</em></p>
<p><a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/seats5.gif"><img class="alignleft size-medium wp-image-3603" title="seats5" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/seats5.gif" alt="" width="150" height="104" /></a>This past weekend, Senators John McCain and Barack Obama faced some tough competition in Pennsylvania. </p>
<p>With the Phillies playing in the World Series and college and pro football games on both Saturday and Sunday, there was no shortage of TV sports options for politics-weary Pennsylvanians, looking for a break from presidential campaigning.</p>
<p>The action started on Saturday in western Pennsylvania, as the Penn State Nittany Lions took on their Big 10 Rival, the Ohio State Buckeyes.  In nearby Pittsburgh, 20.8% of local TV households watched on ABC as Penn State maintained its undefeated status.</p>
<p><span id="more-3600"></span></p>
<p>On Sunday, 44.1% of Pittsburgh households &#8212; the highest local market rating earned by any NFL game so far this season &#8212; tuned in to watch the Pittsburgh Steelers take on the New York Giants.  Sunday&#8217;s TV audience topped the Pittsburgh market&#8217;s previous season high NFL rating of 41.1, earned when the Steelers played their cross-state rival, the Philadelphia Eagles, on Sunday, Sept. 21.</p>
<p>Across the state in Philadelphia, baseball fans were glued to their tubes this weekend for Games 3 and 4 of the MLB World Series.  On Saturday night, 28.1% of local Philadelphia households tuned in for Game 3, with 93% of that audience staying with the game, through multiple rain delays, until its conclusion at 1:48am EST. </p>
<p>Undetered by a late night of baseball, Philadelphians were back in front of their televisions Sunday afternoon for the Eagles vs. Atlanta Falcons football game, which earned a 27.9 local household rating.  The TV sports marathon continued into the evening, when 38.9% of local Philadelphia households tuned in to watch Game 4 of the World Series.</p>
<p>Stay tuned on NielsenWire for <a href="http://blog.nielsen.com/nielsenwire/media_entertainment/2008-world-series-us-primetime-daily-tv-ratings/" target="_blank">daily updates</a> on World Series national TV ratings.</p>
]]></content:encoded>
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		<item>
		<title>Top 10 Broadcast TV Rankings: October 20 &#8211; 26, 2008</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/top-10-broadcast-tv-rankings-october-20-26-2008/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/top-10-broadcast-tv-rankings-october-20-26-2008/#comments</comments>
		<pubDate>Tue, 28 Oct 2008 18:29:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[ABC]]></category>
		<category><![CDATA[CBS]]></category>
		<category><![CDATA[Criminal Minds]]></category>
		<category><![CDATA[CSI]]></category>
		<category><![CDATA[CW]]></category>
		<category><![CDATA[Dancing With The Stars]]></category>
		<category><![CDATA[Desperate Housewives]]></category>
		<category><![CDATA[FOX]]></category>
		<category><![CDATA[Game 1]]></category>
		<category><![CDATA[Game 4]]></category>
		<category><![CDATA[MLB World Series]]></category>
		<category><![CDATA[NBC]]></category>
		<category><![CDATA[NCIS]]></category>
		<category><![CDATA[Philadelphia]]></category>
		<category><![CDATA[Phillies]]></category>
		<category><![CDATA[Rays]]></category>
		<category><![CDATA[Tampa Bay]]></category>
		<category><![CDATA[The Mentalist]]></category>
		<category><![CDATA[Two and a Half Men]]></category>
		<category><![CDATA[Univision]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=3620</guid>
		<description><![CDATA[


Rank
Program
Network
Viewers (P2+)


1
CSI
CBS
19,492,000


2
DANCING WITH THE STARS
ABC
18,497,000


3
NCIS
CBS
17,226,000


4
DANCING W/STARS RESULTS
ABC
16,350,000


5
DESPERATE HOUSEWIVES
ABC
15,953,000


6
FOX WORLD SERIES GAME 4(S)
FOX
15,479,000


7
MENTALIST, THE
CBS
15,282,000


8
CRIMINAL MINDS
CBS
15,012,000


9
FOX WORLD SERIES GAME 1(S)
FOX
14,634,000


10
TWO AND A HALF MEN
CBS
14,630,000


Source: The Nielsen Company (October 20, 2008 &#8211; October 26, 2008).



]]></description>
			<content:encoded><![CDATA[<table class="chart" border="0">
<tbody>
<tr>
<th>Rank</th>
<th>Program</th>
<th>Network</th>
<th>Viewers (P2+)</th>
</tr>
<tr>
<td class="axis">1</td>
<td>CSI</td>
<td>CBS</td>
<td>19,492,000</td>
</tr>
<tr>
<td class="axis">2</td>
<td>DANCING WITH THE STARS</td>
<td>ABC</td>
<td>18,497,000</td>
</tr>
<tr>
<td class="axis">3</td>
<td>NCIS</td>
<td>CBS</td>
<td>17,226,000</td>
</tr>
<tr>
<td class="axis">4</td>
<td>DANCING W/STARS RESULTS</td>
<td>ABC</td>
<td>16,350,000</td>
</tr>
<tr>
<td class="axis">5</td>
<td>DESPERATE HOUSEWIVES</td>
<td>ABC</td>
<td>15,953,000</td>
</tr>
<tr>
<td class="axis">6</td>
<td>FOX WORLD SERIES GAME 4(S)</td>
<td>FOX</td>
<td>15,479,000</td>
</tr>
<tr>
<td class="axis">7</td>
<td>MENTALIST, THE</td>
<td>CBS</td>
<td>15,282,000</td>
</tr>
<tr>
<td class="axis">8</td>
<td>CRIMINAL MINDS</td>
<td>CBS</td>
<td>15,012,000</td>
</tr>
<tr>
<td class="axis">9</td>
<td>FOX WORLD SERIES GAME 1(S)</td>
<td>FOX</td>
<td>14,634,000</td>
</tr>
<tr>
<td class="axis">10</td>
<td>TWO AND A HALF MEN</td>
<td>CBS</td>
<td>14,630,000</td>
</tr>
<tr>
<th class="table_meta" colspan="4">Source: The Nielsen Company (October 20, 2008 &#8211; October 26, 2008).</th>
</tr>
</tbody>
</table>
]]></content:encoded>
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