Nielsen Wire » Fox Interactive Media http://blog.nielsen.com/nielsenwire Consumer Insights, News, Research & Reports Fri, 20 Nov 2009 18:19:47 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 Time Spent Viewing Video Online Up 49 Percent http://blog.nielsen.com/nielsenwire/online_mobile/time-spent-viewing-video-online-up-49-percent/ http://blog.nielsen.com/nielsenwire/online_mobile/time-spent-viewing-video-online-up-49-percent/#comments Mon, 15 Jun 2009 19:36:00 +0000 Nielsen Wire http://blog.nielsen.com/nielsenwire/?p=12762 Nielsen Online today released overall online video usage and top online brands ranked by video streams for May 2009.  Compared to the same month in 2008, unique viewers, total streams, streams per viewer and time per viewer were up, led by a 49 percent growth in time per viewer.

Overall Online Video Usage (U.S.)

  May-09 Year-Over-Year Month-Over-Month
Unique Viewers (000) 133,797 12.8% 14.7%
Total Streams (000) 10,043,049 34.8% 6.2%
Streams per Viewer 75.1 19.6% -7.3%
Time per Viewer (min) 188.7 48.9% -8.3%
Source: Nielsen Online, VideoCensus

 Note: Includes progressive downloads and excludes video advertising. 

YouTube was far and away the top online destination by video streams, with more than 6 billion total streams during the month, and more than 95 million unique viewers. Hulu, Yahoo!, Fox Interactive Media and ABC.com rounded out the top five.

]]> http://blog.nielsen.com/nielsenwire/online_mobile/time-spent-viewing-video-online-up-49-percent/feed/ 3 Top Online Brands For Streaming Video: October 2008 http://blog.nielsen.com/nielsenwire/online_mobile/top-online-brands-for-streaming-video-october-2008/ http://blog.nielsen.com/nielsenwire/online_mobile/top-online-brands-for-streaming-video-october-2008/#comments Thu, 18 Dec 2008 13:00:18 +0000 Nielsen Press http://blog.nielsen.com/nielsenwire/?p=6134 Nielsen’s analysis of online video viewing habits in October shows that more than 5 billion video streams were viewed by almost 83 million YouTube users throughout the month.

Fox Interactive Media followed with 244 million streams and almost 18.5 million viewers. 

Hulu jumped from seventh place in September (142 million streams; 6.3 million viewers) to claim third place in October, with more than 206 million streams and 9 million viewers.

 

Rank
(by total
video streams)		 Brand Total Streams
(000)		 Unique Viewers
(000)
1 YouTube 5,077,720 82,553
2 Fox Interactive Media 244,216 18,481
3 Hulu 206,068 9,069
4 MSN/Windows Live 183,858 13,394
5 Nickelodeon Kids and Family Network 181,084 6,565
6 NBC Universal 175,183 9,649
7 Yahoo! 169,331 18,826
8 ESPN 134,337 7,775
9 CNN Digital Network 133,643 8,263
10 MTV Networks Music 99,787 4,417
Source: The Nielsen Company (October 2008).
Note: Data includes progressive downloads and excludes video advertising.

Nielsen also took a look at when viewers watched online video content.  The analysis found that 65% of all unique viewers watched video online during traditional working hours: weekdays from 9am to 5pm.

View the press release.

Read coverage of Nielsen’s findings in Crain’s New York Business, The Hollywood Reporter, Macworld, TV Week, Broadcasting & Cable, Mediaweek, Media Post, and Marketing Vox.

Learn more about Internet video – view Manish Bhatia, of Nielsen, addressing the Interactive Advertising Bureau’s December 2008 forum.

]]> http://blog.nielsen.com/nielsenwire/online_mobile/top-online-brands-for-streaming-video-october-2008/feed/ 0 Top Web Brands Among U.S. Internet Users: Nov. 2008 http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-nov-2008/ http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-nov-2008/#comments Wed, 17 Dec 2008 14:12:02 +0000 admin http://blog.nielsen.com/nielsenwire/?p=6001 Google was the top-ranked Web brand in November, drawing more than 127 million unique visitors during the month, Nielsen Online reported Tuesday.  Yahoo! and MSN/Windows Live rounded out the top three, with unique audiences of just over 117 million and 104 million visitors, respectively.

Rank Brand Unique Audience
(in 000s)		 Time Per Person
(hh:mm:ss)
1 Google 127,656 1:23:40
2 Yahoo! 117,656 3:17:36
3 MSN/Windows Live 104,090 2:13:19
4 Microsoft 95,543 0:45:44
5 AOL Media Network 86,308 3:43:45
6 YouTube 81,882 1:01:33
7 Fox Interactive Media 69,838 1:39:31
8 Wikipedia 58,335 0:18:39
9 Amazon 57,682 0:25:33
10 eBay 55,438 1:43:41
Source: The Nielsen Company (November 2008).

View the full press release.

View the top U.S. Web brands for September and October 2008.

]]> http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-nov-2008/feed/ 0 Top Web Brands Among U.S. Internet Users: Oct. 2008 http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-oct-2008/ http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-oct-2008/#comments Thu, 13 Nov 2008 14:31:33 +0000 admin http://blog.nielsen.com/nielsenwire/?p=4646 Google was the top-ranked Web brand in October, drawing more than 122 million unique visitors during the month, Nielsen Online reported Wednesday.

Yahoo! and MSN/Windows Live rounded out the top three, with unique audiences of just over 116 million and 102 million visitors, respectively.

Rank Top Web Brands Unique Audience
(in 000s)		 Time Per Person
(hh:mm:ss)
1 Google 122,325 1:23:07
2 Yahoo! 116,078 3:23:29
3 MSN/Windows Live 102,494 2:23:27
4 Microsoft 92,348 0:45:54
5 AOL Media Network 88,028 3:34:41
6 YouTube 77,480 0:53:25
7 Fox Interactive Media 67,182 1:37:12
8 Wikipedia 56,896 0:20:07
9 Apple 49,340 0:58:34
10 eBay 49,213 1:47:26
Source: The Nielsen Company (October 2008).

View the full press release.

View the top U.S. Web brands for September 2008.

]]> http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-oct-2008/feed/ 0 Top Web Brands Among U.S. Internet Users: August 2008 http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-august-2008/ http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-august-2008/#comments Mon, 06 Oct 2008 14:04:15 +0000 admin http://blog.nielsen.com/nielsenwire/?p=1999 Google and Yahoo! were again the number one- and number two-ranked Web brands in August, according to Nielsen Online.

Rank Web Brand Unique Audience
(in 000s)		 Time Per Person
(hh:mm:ss)
1 Google 123,690 1:25:18
2 Yahoo! 117,702 3:22:31
3 MSN/Windows Live 103,953 2:21:25
4 Microsoft 93,558 12:38:39
5 AOL Media Network 93,070 3:33:46
6 YouTube 75,442 1:01:01
7 Fox Interactive Media 70,696 1:54:24
8 eBay 55,842 1:52:01
9 Wikipedia 52,987 0:21:24
10 Apple 48,766 1:10:42
Source: The Nielsen Company (August 1, 2008 – August 31, 2008).
]]> http://blog.nielsen.com/nielsenwire/online_mobile/top-web-brands-among-us-internet-users-august-2008/feed/ 0 Top Online Streaming Video Sites: August 2008 http://blog.nielsen.com/nielsenwire/online_mobile/top-online-brands-august-2008/ http://blog.nielsen.com/nielsenwire/online_mobile/top-online-brands-august-2008/#comments Wed, 24 Sep 2008 21:33:39 +0000 Admin http://blog.nielsen.com/nielsenwire/?p=1549 ONLINE BRAND TOTAL STREAMS
 (in 000s) UNIQUE VIEWERS
(in 000s) YouTube 4,762,883 76,746 Fox Interactive Media 278,375 16,053 Nickelodeon Kids and Family Network 223,044 6,935 MSN/Windows Live 205,018 12,035 Disney Online 171,249 10,341 Yahoo! 169,259 19,659 ESPN 123,123 5,827 Hulu 107,622 2,632 CNN Digital Network 106,383 8,111 Turner Sports and Entertainment Digital Network 87,441 3,892 Source: Nielsen Online, VideoCensus
Note: Online brands are ranked by video streams; data includes progressive downloads and excludes video advertising.

Read coverage of Nielsen’s findings in Ad Age.

]]> http://blog.nielsen.com/nielsenwire/online_mobile/top-online-brands-august-2008/feed/ 0