Recent Facebook articles
If the Internet has truly “arrived” and is being taken seriously, why have we not yet seen significant brand advertising dollars follow?
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From digital dads to social media mavens, children redefine how parents and kids communicate using traditional and new media. Just ask the eight-year-olds using cell phones—and not for phone calls alone!
[read more]The Nielsen Company today reported September 2009 data for the Top Parent Companies/Divisions and Top Web Brands, as well as average Internet usage.
[read more]Year-over-year, unique viewers, total streams, streams per viewer and time per viewer were up, led by 25 percent growths in total streams and time per viewer.
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Social media has not only changed the way consumers communicate and gather on the Web, but also impacted content discovery and navigation.
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If social media and social networks are these all-powerful game changers, shouldn’t they eventually make a newsworthy impact on email, the internet’s original “killer app?”
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If you’re in the U.S. and are using a social network like Facebook, Myspace or LinkedIn, chances are you’re more affluent and more urban than the average American.
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Americans have nearly tripled the amount of time they spend at social networking and blog sites such as Facebook and MySpace from a year ago.
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The Nielsen Company and Facebook today announced a multi-year strategic alliance to help marketers better use the Internet to develop and market new products. The first product of the collaboration, Nielsen BrandLift, is designed to give marketers a tool for…
[read more]Interview by Sue MacDonald, Research Manager, Online Division
In a difficult economy of rising unemployment, struggling newspapers and advertising agency cutbacks, Alexa Robinson graduated this year from the University of North Carolina/Chapel Hill with a degree in… journalism and advertising. But she wound up finding a position that carried an entirely new job title — one that didn’t even exist when she started at UNC — “Twintern.”
As Pizza Hut’s first-ever Twitter intern (Twitter + intern, hence, “Twintern”), the 22-year-old Greensboro NC native has been on the job in Dallas since late …





