Recent data plans articles

Working Moms Above Average Mobile Users (and Spenders)
Posted Sep 24, 2009

Working Moms are among the country’s highest spenders on cellular phone services, spending 21% more than the average cellular user on their wireless bills monthly.

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The State of Mobile Video: Promise vs. Progress
Posted Sep 23, 2009

With a 70% jump in overall reach, the expansion of “All You Can Eat” packages, mobile video had its best year ever… still, challenges remain.

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Posted Jun 10, 2009

Upon Apple’s announcement of a new iPhone – the iPhone 3G S, slated to be available June 19 – Nielsen takes a look at iPhone insights on its users and usage.

As of April 2009, Nielsen estimates that there are 6.4 million active iPhone users in the U.S., up from 2.1 million a year prior. The most impactful iPhone announcement this week may be the price reduction of $99 for the 8 GB version: cost has been one factor (in addition to AT&T exclusivity) that’s kept the …

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