Chinese consumer confidence continues to build going into 2010, up three points since the third quarter of 2009 and reaching highs not seen since the second half of 2007

Driven by a more positive outlook on job prospects and personal finances, Hong Kong consumers are boosting consumption and spending

Mirroring the sentiments of consumers in many other countries, the British are feeling increasingly positive about their job prospects and personal finances but remain cautious

Over the past six months, Canadian consumers have stopped talking about recession and changed the conversation to recovery.

The latest version of Nielsen’s Economic current shows signs of recovery, specifically in markets like China, India, Hong Kong and Brazil.

An increase in consumer confidence in Asian markets, as well as Brazil, continues to reflect signs that the economy is emerging from a global recession and, in some markets, the recovery is accelerating.

A North American snapshot of Nielsen’s Global Economic Current finds the U.S. and Canada with improving consumer confidence, but still hampered by timid spending.

Global consumers are increasingly feeling confident about the economy and their finances. While Asia is leading the rebound, signs point to improved consumer behavior in other parts of the world.

Europe experienced a modest volume growth of 1% in the third quarter, down 0.9% compared to the prior quarter. However, this growth is still ahead of the United States.

With American consumers set to spend less over holidays, many are focused on stretching their dollars as Black Friday, the biggest shopping day of the year, approaches.