Anticipatory buzz around the release of the latest model of the iPhone most likely helped Apple secure the top traffic spot among hardware manufacturers in May 2009. The site drew 55.7 million unique viewers, more than double that of Hewlett Packard which attracted more than 21 million visitors.

Hardware Manufacturer Destinations: May 2009*

Rank
Brand
Unique Audience
(000)

1
Apple
55,716

2
Hewlett Packard
21,294

3
Dell
16,826

4
Sun Microsystems
3,410

5
Nintendo
2,212

6
XBOX
2,212

7
Gateway
1,847

8
MagicJack
1,812

9
Intel
1,648

10
IBM
1,606

Source: The Nielsen Company
*U.S. Home and Work

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