Recent Christmas articles

Posted Dec 14, 2009

The Christmas retail season is in full swing, and in Australia, shopping is the on the minds of many, as online buzz about gift-giving is up more than 400 percent, according to research from The Nielsen Company.

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Flat is the New Up: Web Buzz Also Suggests Soft Holiday Retail Season
Posted Oct 23, 2009

Despite increased optimism about the economy, the social media landscape indicates that we are in a similar place to where we were this time last year.

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Posted Dec 22, 2008

When it comes to holiday baking, consumers in the northern U.S. reach for baking supplies — like readymade frosting, cake decorations, chocolate chips, and food coloring, while southerners prefer to stick to the basics: flour and sugar.
Last November and December, supermarket shoppers in northern markets like Hartford and New Haven, Conn. and Buffalo and Rochester, N.Y. spent almost one-third more, percentage-wise, on baking supplies than average American consumers, Nielsen reports.
During the same period, shoppers in southern markets like Birmingham, Ala. and Memphis dominated sales of flour, spending 106% and 78% more, respectively, than average Americans.
Consumers in Memphis and Birmingham also dominated sales …

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