A majority of U.S. and U.K. consumers would consider purchasing an electric vehicle, but many consumers are suffering from sticker shock when they discover the price of driving a “green” car.

Nielsen Online’s latest Automotive Industry Overview shows that gas prices and the economy were key topics of online discussion in 2008. More than one million messages focused on gas, as consumers discussed strategies for dealing with a $4 per gallon price tag. The financial crisis and its impact on the big three automakers also fueled conversation, as consumers began looking into more fuel-efficient vehicles. Though alternative fuel/hybrid vehicles like the Toyota Prius, Chevy Volt and Ford Fusion hybrid generated substantial buzz in 2008, high MPG was only one hot …

Consumers who have been following the turmoil in the U.S. automotive industry are also flocking online to discuss fuel efficient vehicles and a potential merger between General Motors (GM) and Chrysler, according to Nielsen Online. 
An analysis of GM-related online buzz between September 1 and October 24, 2008 found that consumer chatter on Internet message boards and blogs has focused on how Detroit would change if GM and Chrysler joined forces — and which vehicles might survive the merger.
GM’s forthcoming electric car, the Chevy Volt, also drove a significant portion of GM’s online buzz during …