Recent beverages articles

Hot Summer Helps Retail Sales in Russia
Posted Sep 24, 2010

A relief from the heat came in the form of increased consumption of soft drinks in Russia, which increased 24% since last year — a sign of recovering consumer confidence.

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Posted Dec 8, 2008

Oprah Winfrey’s influence — sometimes referred to as the “Oprah Effect” — has propelled countless individuals, products, and ideas into the public sphere.
That influence may even extend to her personal trainer, Bob Greene, whose “Best Life” program endorses consumer products that promote healthy living.
According to a recent Nielsen report, products featuring Greene’s “Best Life” seal of approval on their packaging easily outsold traditional food and beverage products. 
In 2008, brands endorsed by “Best Life” generated a 9.2% dollar sales increase, year-over-year, while all food and beverage products increased by just 4.6% …

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Posted Jun 25, 2008

Despite high food costs, sales of favorite cook-out foods are expected to soar in preparation for Americans’ July 4 celebrations, The Nielsen Company reported Wednesday. 
U.S. consumers are expected to purchase more than 110 million pounds or $215 million worth of hot dogs and 25 million pounds or $117 million of fresh ground beef for the July 4 holiday, according to Nielsen.  Meanwhile, carbonated beverage sales are expected to reach a whopping $1.5 billion – or more than 240 million cases, while at least 23 million cases of beer are expected …

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