Jon Stewart, Research Director, Technology & Search, Nielsen Online
We’ve all been there. We’re at the store sizing up that shiny new product, and everybody from the floor manager to the checkout person to our Significant Other is telling us how much we can save if we just went ahead and bought the darn thing. And we know that spending money isn’t actually saving it, but we do it anyway because it feels so good. Well, last May, Microsoft saw opportunity in our soft spot, and told us that they would …

RANK
Provider
Searches (000)
YOY Growth
% of all Searches

All Search
8,608,488
4.40%
100.00%

1
Google Search
5,510,366
7.80%
64.0%

2
Yahoo! Search
1,406,416
-2.80%
16.3%

3
MSN/Windows Live Search
852,998
7.20%
9.9%

4
AOL Search
321,205
-8.80%
3.7%

5
Ask.com Search
181,617
5.90%
2.1%

6
My Web Search Search
59,110
3.60%
0.70%

7
Comcast Search
45,338
-1.80%
0.50%

8
Yellow Pages Search
37,160
N/A*
0.40%

9
NexTag Search
22,845
3.90%
0.30%

10
Dogpile.com Search
17,010
3.10%
0.20%

Source: Nielsen MegaView Search
* A year-over-year comparison is not possible because of a definitional change to Yellow Pages Search.