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	<title>Nielsen Wire &#187; Alabama Crimson Tide</title>
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	<description>Consumer Insights, News, Research &#38; Reports</description>
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		<title>Sports Wrap: NCAA Football Season Review, Heisman Preview</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/sports-wrap-ncaa-football-season-review-heisman-preview/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/sports-wrap-ncaa-football-season-review-heisman-preview/#comments</comments>
		<pubDate>Thu, 11 Dec 2008 21:30:35 +0000</pubDate>
		<dc:creator>Nielsen Wire</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[Nielsen News]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[ABC Saturday Night Football]]></category>
		<category><![CDATA[Alabama Crimson Tide]]></category>
		<category><![CDATA[BCS]]></category>
		<category><![CDATA[Big 12 Conference]]></category>
		<category><![CDATA[college football]]></category>
		<category><![CDATA[ESPN]]></category>
		<category><![CDATA[Florida Gators]]></category>
		<category><![CDATA[heisman trophy]]></category>
		<category><![CDATA[ncaa ratings]]></category>
		<category><![CDATA[SEC championship]]></category>

		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=5644</guid>
		<description><![CDATA[National Ratings [updated 12/12]
Last Saturday&#8217;s SEC Championship added another notch to a record-breaking year in sports television. The Florida Gators defeated the Alabama Crimson Tide in front of 15.1 million CBS viewers and 9.3% of the nation&#8217;s households, making it the most watched SEC Championship ever and the highest rating for a non-bowl college game since 2006.
Meanwhile, ABC&#8217;s Saturday Night Football had its own share of ratings success with six of the top seven rated contests this season. The network averaged 8.2 million viewers and a 5.0 household rating for ...]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-5646" title="college_football" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/12/college_football.jpg" alt="" width="150" height="115" /><strong>National Ratings</strong> [updated 12/12]<br />
Last Saturday&#8217;s SEC Championship added another notch to a record-breaking year in sports television. The Florida Gators defeated the Alabama Crimson Tide in front of 15.1 million CBS viewers and 9.3% of the nation&#8217;s households, making it the most watched SEC Championship ever and the highest rating for a non-bowl college game since 2006.</p>
<p>Meanwhile, ABC&#8217;s Saturday Night Football had its own share of ratings success with six of the top seven rated contests this season. The network averaged 8.2 million viewers and a 5.0 household rating for its eleven primetime broadcasts in 2008, up 29% over last year.</p>
<p><span id="more-5644"></span></p>
<p>The top ten rated games were also dominated by BIG 12 Conference matchups, with seven of the top nine broadcasts this year. Notably, the annual Red River Rivalry between Texas and Oklahoma was the ninth highest rated broadcast of the 2008 season, despite its early 12PM ET start time.</p>
<table class="chart" border="0">
<tbody>
<tr>
<th colspan="5">Top Rated 10 NCAA Football National Telecasts 2008</th>
</tr>
<tr>
<th>Rank</th>
<th>Date Time</th>
<th>Matchup</th>
<th>HH Rating</th>
<th>Viewers P2+</th>
</tr>
<tr>
<td class="axis">1</td>
<td>12/06 4:00 PM &#8211; CBS</td>
<td>SEC CHAMPIONSHIP : ALABAMA vs. FLORIDA</td>
<td>9.3</td>
<td>15,061,000</td>
</tr>
<tr>
<td class="axis">2</td>
<td>11/01 8:00 PM &#8211; ABC</td>
<td>TEXAS vs. TEXAS TECH</td>
<td>7.5</td>
<td>12,204,000</td>
</tr>
<tr>
<td class="axis">3</td>
<td>09/13 8:00 PM &#8211; ABC</td>
<td>OHIO STATE vs. USC</td>
<td>6.9</td>
<td>11,800,000</td>
</tr>
<tr>
<td class="axis">4</td>
<td>11/22 8:00 PM &#8211; ABC</td>
<td>TEXAS TECH vs. OKLAHOMA</td>
<td>6.6</td>
<td>10,742,000</td>
</tr>
<tr>
<td class="axis">5</td>
<td>10/25 8:00 PM &#8211; ABC</td>
<td>PENN STATE vs. OHIO STATE</td>
<td>6.4</td>
<td>10,367,000</td>
</tr>
<tr>
<td class="axis">6</td>
<td>11/29 8:00 PM &#8211; ABC</td>
<td>OKLAHOMA vs. OKLAHOMA STATE</td>
<td>5.7</td>
<td>9,525,000</td>
</tr>
<tr>
<td class="axis">7</td>
<td>12/06 8:00 PM &#8211; ABC</td>
<td>BIG 12 CHAMPIONSHIP : MISSOURI vs. OKLAHOMA</td>
<td>5.5</td>
<td>8,762,000</td>
</tr>
<tr>
<td class="axis">8</td>
<td>11/08 8:00 PM &#8211; ABC</td>
<td>OK ST vs. TX TECH; CA vs. USC</td>
<td>5.3</td>
<td>8,483,000</td>
</tr>
<tr>
<td class="axis">9</td>
<td>10/11 12:00 PM- ABC</td>
<td>TEXAS vs. OKLAHOMA</td>
<td>5.2</td>
<td>7,726,000</td>
</tr>
<tr>
<td class="axis">10</td>
<td>11/08 3:30 PM &#8211; CBS</td>
<td>ALABAMA vs. LSU</td>
<td>5.1</td>
<td>8,137,000</td>
</tr>
<tr>
<td class="table_meta" colspan="5">©2008 The Nielsen Company</td>
</tr>
</tbody>
</table>
<p><!-- end chart --></p>
<p><strong>Local Ratings</strong><br />
An analysis of local markets reveals that the University of Alabama had the highest local ratings of any BCS team in a metered market. On average, 40.1% of the Birmingham market tuned in to Crimson Tide games this year, for an average local audience of 296,000 households.</p>
<p>Up north, Columbus, OH upheld its reputation as one of the <a href="http://blog.nielsen.com/nielsenwire/consumer/most-sports-obsessed-us-city-columbus-oh/">most sports-obsessed U.S. cities</a>, with an impressive 32.1% of the market &#8211; or an average of 295,000 households &#8211; tuning in to Ohio State Buckeye games.</p>
<p>The top-ranked Oklahoma Sooners pulled a booming 32.1% of the Oklahoma City market, good for 220,000 households.</p>
<table class="chart" border="0">
<tbody>
<tr>
<th colspan="5">BCS TOP 10 Teams: Average Local Ratings</th>
</tr>
<tr>
<th>TEAM</th>
<th>METERED MARKET</th>
<th>HH RATING*</th>
<th>HH VIEWERS</th>
</tr>
<tr>
<td class="axis">OKLAHOMA</td>
<td>OKLAHOMA CITY</td>
<td>32.1</td>
<td>220,000</td>
</tr>
<tr>
<td class="axis">FLORIDA**</td>
<td>TAMPA -ST. PETE</td>
<td>9.4</td>
<td>170,000</td>
</tr>
<tr>
<td class="axis">TEXAS</td>
<td>AUSTIN</td>
<td>23.1</td>
<td>153,000</td>
</tr>
<tr>
<td class="axis">ALABAMA</td>
<td>BIRMINGHAM</td>
<td>40.1</td>
<td>296,000</td>
</tr>
<tr>
<td class="axis">USC</td>
<td>LOS ANGELES</td>
<td>6</td>
<td>338,000</td>
</tr>
<tr>
<td class="axis">UTAH</td>
<td>SALT LAKE CITY</td>
<td>5.3</td>
<td>47,000</td>
</tr>
<tr>
<td class="axis">TEXAS TECH**</td>
<td>DALLAS</td>
<td>7.1</td>
<td>176,000</td>
</tr>
<tr>
<td class="axis">PENN STATE</td>
<td>PITTSBURGH / PHILADELPHIA</td>
<td>8.8 / 8</td>
<td>102,000 / 236,000</td>
</tr>
<tr>
<td class="axis">BOISE ST.**</td>
<td>PORTLAND</td>
<td>2.2</td>
<td>25,000</td>
</tr>
<tr>
<td class="axis">OHIO ST.</td>
<td>COLUMBUS</td>
<td>32.1</td>
<td>295,000</td>
</tr>
<tr>
<td class="table_meta" colspan="5">©2008 The Nielsen Company</td>
</tr>
</tbody>
</table>
<p><em>**University located within Diary Market; nearest Metered Market substituted.<br />
<a href="http://www.nielsen.com/pdf/2008_09_DMA_Ranks.pdf">Click here</a> for the 56 Metered Markets and Universe Estimates</em></p>
<p style="text-align: left;"><strong>Heisman Trophy Preview</strong><br />
One of sports&#8217; most storied trophies will be awarded on Saturday at Manhattan&#8217;s Downtown Athletic Club. The Heisman finalists are a trio of QB&#8217;s- Florida&#8217;s Tim Tebow, Texas&#8217; Colt McCoy, and Oklahoma&#8217;s Sam Bradford &#8211; who starred in front of large television audiences this season, including six of the highest rated national games in 2008. Tebow will attempt to repeat last year&#8217;s victory, and become only the second player in history to win two Heisman trophies. Last year&#8217;s broadcast on ESPN was watched by 4.3 million viewers, the most for the ceremony this decade.</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-5655" title="heisman_on_espn" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/12/heisman_on_espn.gif" alt="" width="503" height="325" /></p>
<p style="text-align: left;"><a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/12/bcs_local_ratins.gif"></a></p>
<p class="MsoNormal" style="text-align: left;"><a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/12/bcs_local_ratins.gif"><em></em></a></p>
]]></content:encoded>
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		<title>SPORTS WRAP: College Football Upsets; Good-Bye, Shea Stadium; Chicago, Chicago!</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/sports-wrap-college-football-upsets-good-bye-shea-stadium-chicago-chicago/</link>
		<comments>http://blog.nielsen.com/nielsenwire/media_entertainment/sports-wrap-college-football-upsets-good-bye-shea-stadium-chicago-chicago/#comments</comments>
		<pubDate>Fri, 03 Oct 2008 15:36:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Media + Entertainment]]></category>
		<category><![CDATA[Nielsen News]]></category>
		<category><![CDATA[Sports]]></category>
		<category><![CDATA[Alabama Crimson Tide]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Chicago]]></category>
		<category><![CDATA[Chicago White Sox]]></category>
		<category><![CDATA[Citi Field]]></category>
		<category><![CDATA[college football]]></category>
		<category><![CDATA[Cubs]]></category>
		<category><![CDATA[Detroit Tigers]]></category>
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		<category><![CDATA[Georgia Bulldogs]]></category>
		<category><![CDATA[Mets]]></category>
		<category><![CDATA[Minnesota Twins]]></category>
		<category><![CDATA[MLB playoffs]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[Ole Miss]]></category>
		<category><![CDATA[Oregon State]]></category>
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		<category><![CDATA[Southeastern Conference]]></category>
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		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=1985</guid>
		<description><![CDATA[Each week, Nielsen Sports’ analysts offer their take on the biggest sports media headlines.
College Football: Quartet Of Upsets
Oregon State’s stunning upset of top ranked USC was only the harbinger of what was to come in a wild weekend of college football upsets. 
Oregon State&#8217;s victory last Thursday night drew 6.3 Million TV viewers, the largest audience for ESPN’s Thursday Night College Football this season.  The next day, the University of Michigan overcame a 19-point deficit to beat the (then) undefeated Wisconsin Badgers in front of 1.3 million ESPN viewers.
Meanwhile, the Southeastern ...]]></description>
			<content:encoded><![CDATA[<p><em>Each week, Nielsen Sports’ analysts offer their take on the biggest sports media headlines.</em></p>
<p><strong><a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/seats.gif"><img class="alignleft size-medium wp-image-1986" title="seats" src="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2008/10/seats.gif" alt="" width="150" height="104" /></a>College Football: Quartet Of Upsets</strong><br />
Oregon State’s stunning upset of top ranked USC was only the harbinger of what was to come in a wild weekend of college football upsets. </p>
<p>Oregon State&#8217;s victory last Thursday night drew 6.3 Million TV viewers, the largest audience for ESPN’s Thursday Night College Football this season.  The next day, the University of Michigan overcame a 19-point deficit to beat the (then) undefeated Wisconsin Badgers in front of 1.3 million ESPN viewers.</p>
<p>Meanwhile, the Southeastern Conference lived up to its billing as the most competitive in the nation, delivering two thrilling upsets in one night: Ole Miss topped the Florida Gators by one point, followed by the Alabama Crimson Tide&#8217;s defeat of the Georgia Bulldogs &#8212; watched by 6.7 million ESPN viewers. </p>
<p><span id="more-1985"></span></p>
<p>A ranking of this season&#8217;s most watched college football games, to date, is below.</p>
<table class="chart" border="0">
<tbody>
<tr>
<th>Date</th>
<th>Network</th>
<th>College Football Matchup</th>
<th>Viewers (P2+) *</th>
</tr>
<tr>
<td class="axis">9/13/2008</td>
<td>ABC</td>
<td>USC &#8211; Ohio State</td>
<td>11,800,000</td>
</tr>
<tr>
<td class="axis">9/6/2008</td>
<td>ESPN</td>
<td>Miami &#8211; Florida</td>
<td>6,954,000</td>
</tr>
<tr>
<td class="axis">9/27/2008</td>
<td>ESPN</td>
<td>Alabama &#8211; Georgia</td>
<td>6,683,000</td>
</tr>
<tr>
<td class="axis">9/25/2008</td>
<td>ESPN</td>
<td>USC &#8211; Oregon State</td>
<td>6,456,000</td>
</tr>
<tr>
<td class="axis">9/1/2008</td>
<td>ESPN</td>
<td>Tennesee &#8211; UCLA</td>
<td>6,240,000</td>
</tr>
<tr>
<th class="table_meta" colspan="4">Source: The Nielsen Company (September 1, 2008 &#8211; September 27, 2008).</th>
</tr>
<tr>
<th class="table_meta" colspan="4">*Data includes Live and Same Day DVR viewing.</th>
</tr>
</tbody>
</table>
<p> </p>
<p><strong>Goodbye, Shea Stadium</strong><br />
Mets fans who hoped Shea Stadium would receive an October farewell were denied on the final day of this year&#8217;s baseball season &#8212; for the second consecutive year.  806,000 New York viewers, the largest audience for the Mets this season, watched Shea’s sad ending on Sunday.  Next year, the Mets will move next door, to Citi Field.</p>
<p> </p>
<p><strong>Chicago: Double Baseball Trouble<br />
</strong>Neither New York team made it to the playoffs this year, but for the first time in more than a century, both Chicago teams are in the post-season.  The White Sox&#8217; defeat of the Detroit Tigers drew 451,000 Chicago viewers.  The next day, the Sox&#8217; tie-breaker victory over the Minnesota Twins nearly doubled its Chicago TV audience &#8212; to 750,000 viewers &#8212; setting a new record in the process.</p>
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