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Primetime Broadcast Ratings, February 23, 2009

christine — Wed, 25 Feb 2009 13:03:14 +0000

FOX’s “House” and “24″ were the number one and number three-ranked primetime telecasts on
broadcast TV Monday, February 23, 2009 with 14.9 and 11.7 million average viewers.

CBS’s “Two And A Half Men” was the second ranked telecast on broadcast TV Monday evening with approximately 12.1 millon average viewers.

Rank	Program	Network	Viewers (P2+)
1	HOUSE	FOX	14,858,000
2	TWO AND A HALF MEN	CBS	12,066,000
3	24	FOX	11,683,000
4	BACHELOR, THE	ABC	10,934,000
5	CSI: MIAMI	CBS	10,059,000
6	OLD CHRISTINE-MON 930 SP(S)-02/23/2009	CBS	9,229,000
7	MEDIUM	NBC	8,429,000
8	BIG BANG THEORY, THE	CBS	8,317,000
9	HOW I MET YOUR MOTHER	CBS	7,562,000
10	TRUE BEAUTY	ABC	7,432,000
Source: The Nielsen Company (February 23, 2009).

Overall, FOX won the night with an average audience of almost 13.3 million viewers,
while ABC took second place with almost 9.8 million average viewers. CBS and NBC
claimed third and fourth places with roughly 9.5 million and 7.4 million average viewers.
UNI and the TEL followed in fifth and sixth places with average audiences of roughly 4.6
million and 1.3 million average viewers, respectively.

Primetime Broadcast Ratings, November 13, 2008

christine — Fri, 14 Nov 2008 15:55:44 +0000

CBS’s “CSI” and “Survivor: Gabon” were the number one-ranked and number three-ranked primetime telecasts on broadcast TV for Thursday, November 13, 2008.

ABC’s “Grey’s Anatomy” was sandwiched in between the two, in secone place.

Rank	Program	Network	Viewers (P2+)
1	CSI	CBS	19,050,000
2	GREY’S ANATOMY-THU 9PM	ABC	14,902,000
3	SURVIVOR: GABON	CBS	12,885,000
4	ELEVENTH HOUR	CBS	11,627,000
5	E.R.	NBC	9,900,000
6	OFFICE	NBC	8,296,000
7	UGLY BETTY	ABC	8,247,000
8	LIFE ON MARS	ABC	7,968,000
9	30 ROCK	NBC	7,602,000
10	MY NAME IS EARL	NBC	7,045,000
Source: The Nielsen Company (November 13, 2008).

Overall, CBS won the night with an average audience of almost 14.6 million viewers,
while ABC took second place with almost 10.4 million average viewers. NBC and FOX
claimed third and fourth places with roughly 8.0 million and 4.7 million average viewers,
respectively. CW and the MNT followed in fifth and sixth places with average
audiences of roughly 3.3 million and 1.5 million average viewers, respectively.

Obama’s Books Out-Selling McCain’s Titles In 2008

admin — Wed, 08 Oct 2008 15:00:37 +0000

If book sales were electoral votes, the U.S. presidential election would hardly be a close contest.

So far in 2008, four books published by Sen. Barack Obama between 2004 and fall 2008 have sold a combined 912,000 copies, according to Nielsen BookScan.

In comparison, Sen. John McCain’s five titles, published between 1999 and summer 2008, have sold a total of 116,000 copies — almost 800,000 copies less than Obama.

Between January and September 21, 2008, McCain’s top selling book, “Faith of My Fathers,” sold 73,000 copies in hardcover, paperback, and audio editions.

Obama’s top book, “The Audacity of Hope,” out-sold McCain’s title by 639% during the same period, according to Nielsen, with sales of 540,000 copies in hardcover, paperback, audio, and Spanish language editions.

John McCain’s Book Titles	Format	Pub Date	Publisher (Imprint)	2008 Unit Sales (Thru Sept. 21, 2008) *
FAITH OF MY FATHERS	Hardcover	3/1/2008	RANDOM HOUSE	36,000
FAITH OF MY FATHERS	Trade Paperback	9/1/2000	HARPER PERENNIAL	35,000
WHY COURAGE MATTERS	MM Paperback	7/1/2008	BALLANTINE BOOKS	11,000
HARD CALL	Trade Paperback	2/1/2008	TWELVE	9,000
WORTH THE FIGHTING FOR	Trade Paperback	9/1/2003	RANDOM HOUSE	7,000
WHY COURAGE MATTERS	Hardcover	1/1/2004	RANDOM HOUSE	5,000
CHARACTER IS DESTINY	Trade Paperback	8/1/2007	RANDOM HOUSE	4,000
HARD CALL	Hardcover	8/1/2007	TWELVE	4,000
FAITH OF MY FATHERS	Hardcover	8/1/1999	RANDOM HOUSE	1,000
CHARACTER IS DESTINY	Hardcover	10/1/2005	RANDOM HOUSE	1,000
FAITH OF MY FATHERS	Audio	4/1/2008	RANDOM HOUSE AUDIBLE	1,000
HARD CALL	Audio	2/1/2008	HACHETTE AUDIO	1,000
Source: The Nielsen Company (January 1, 2008 – September 21, 2008). *BookScan does not track sales from Wal-Mart/Sam’s Club, BJ’s, and airports.

Barack Obama’s Book Titles	Format	Pub Date	Publisher (Imprint)	2008 Unit Sales (Thru Sept. 21, 2008) *
THE AUDACITY OF HOPE	Trade Paperback	11/1/2007	THREE RIVERS PRESS (CA)	441,000
DREAMS FROM MY FATHER	Trade Paperback	8/1/2004	THREE RIVERS PRESS (CA)	310,000
THE AUDACITY OF HOPE	Hardcover	10/1/2006	CROWN PUBLISHERS	33,000
DREAMS FROM MY FATHER	Hardcover	1/1/2007	CROWN PUBLISHERS	30,000
THE AUDACITY OF HOPE	MM Paperback	7/1/2008	VINTAGE BOOKS USA	30,000
THE AUDACITY OF HOPE	Audio	11/1/2007	RANDOM HOUSE AUDIO ASSETS	27,000
DREAMS FROM MY FATHER	Audio	5/1/2005	RANDOM HOUSE AUDIBLE	13,000
THE ESSENTIAL BARACK OBAMA	Audio	3/1/2008	RANDOM HOUSE AUDIO ASSETS	9,000
BARACK OBAMA: IN HIS OWN WORDS	Trade Paperback	3/1/2007	CARROLL & GRAF PUBLISHERS	7,000
LA AUDACIA DE LA ESPERANZA	Trade Paperback	6/1/2007	VINTAGE BOOKS USA	4,000
THE AUDACITY OF HOPE	Audio	10/1/2006	RANDOM HOUSE AUDIO ASSETS	3,000
CHANGE WE CAN BELIEVE IN	Audio	9/1/2008	RANDOM HOUSE AUDIBLE	1,000
Source: The Nielsen Company (January 1, 2008 – September 21, 2008). *BookScan does not track sales from Wal-Mart/Sam’s Club, BJ’s, and airports.

Top Product Placement Brands: January – June 2008

Admin — Tue, 12 Aug 2008 16:44:39 +0000

RANK	BRAND	CATEGORY	# OF OCCURRENCES ON TELEVISION
1	COCA-COLA SOFT DRINKS	SOFT DRINKS	2,990
2	24 HOUR FITNESS FITNESS CTRS-CLUBS	FITNESS CTRS-CLUBS	1,765
3	CHEF REVIVAL APPAREL	APPAREL	1,308
4	AT&T TELEPH SVCS-WIRELESS TEXT MESSAGING	TELEPH SVCS-WIRELESS	701
5	PUSSYCAT DOLLS LOUNGE NIGHTCLUBS	NIGHTCLUBS	602
6	NIKE SPRT FTWR	SPORTING FOOTWEAR	575
7	FREEMOTION FITNESS EXERCISE EQUIP	EXERCISE EQUIP	409
8	CHICAGO BEARS FTBL TM	FOOTBALL TEAM	383
9	NIKE APPAREL	APPAREL	378
10	PRECOR EXERCISE EQUIP	EXERCISE EQUIP	374
Source: The Nielsen Company (January 1, 2008 – June 30, 2008)
Chart includes data for the following broadcast TV networks: ABC, CBS, CW, FOX, MNT, NBC