Recent 527 advertising articles

Posted Sep 26, 2008

ABC, CBS, and NBC aired almost three times more TV advertising during the Democratic National Convention than during the Republican National Convention, Nielsen Monitor-Plus reported Friday.
The three networks aired more than 36 minutes of commercials, including promotional announcements and public service announcements, during the DNC — compared with just 13 minutes of commercials during the GOP convention, according to Nielsen.
Of the three networks, CBS aired the most advertising during both conventions.

Network
# of Commercial Minutes
Democratic Convention
(mm:ss)
# of Commercial Minutes
Republican Convention
(mm:ss)

ABC
9:36
4:48

CBS
15:48
5:30

NBC
11:00
2:54

Total
36:24
13:12

Source: The Nielsen Company (August 25 – 28, 2008 and September 2 …

[read more]