NBC’s “America’s Got Talent-Tuesday” and “America Got Talent-Tuesday 8P” were the number one and number three-ranked primetime telecasts on broadcast TV Tuesday, August 4, 2009 with approximately 13.0 and 6.9 million average viewers.
CBS’s “NCIS” was the second ranked telecast on broadcast TV Tuesday evening with
approximately 9.9 millon average viewers.
Rank
Program
Network
Viewers (P2+)
1
AMERICA’S GOT TALENT-TUE
NBC
12,957,000
2
NCIS
CBS
9,889,000
3
AMERICA GOT TALENT-TUE 8P
NBC
6,914,000
4
HELL’S KITCHEN
FOX
6,739,000
5
BIG BROTHER 11-TUE
CBS
6,397,000
6
MANANA PARA SIEMPRE TUE
UNI
4,879,000
7
MEDIUM
CBS
4,183,000
8
MORE TO LOVE
FOX
3,841,000
9
EN NOMBRE DEL AMOR TUE
UNI
3,519,000
10
PRIMETIME: FAMILY SECRETS
ABC
3,340,000
Source: The Nielsen Company (August 4, 2009).
Overall, NBC won the night with an average audience of almost 10.9 million viewers,
while CBS took …
CBS’s “Two And A Half Men”, “The Big Bang Theory” and “CSI: Miami” swept the top three-ranked primetime telecasts on broadcast TV with an average audience of approximately 9.5, 8.4 and 7.9 million viewers Monday, August 3, 2009.
Rank
Program
Network
Viewers (P2+)
1
TWO AND A HALF MEN
CBS
9,460,000
2
BIG BANG THEORY, THE
CBS
8,394,000
3
CSI: MIAMI
CBS
7,915,000
4
DATELINE NBC-MON
NBC
7,061,000
5
LAW AND ORDER:CRIM INTENT
NBC
5,511,000
6
RULES OF ENGAGEMENT
CBS
5,134,000
7
HOW I MET YOUR MOTHER
CBS
4,716,000
8
MANANA PARA SIEMPRE MON
UNI
4,694,000
9
HOUSE
FOX
4,600,000
10
GREAT AMERICAN ROAD TRIP
NBC
4,499,000
Source: The Nielsen Company (August 3, 2009).
Overall, CBS won the night with an average audience of almost 7.3 million viewers, while NBC took second place with almost 5.7 …
[read more]Loyal customers provide businesses with a steady revenue stream, higher profit margins and confirmed evangelists who virtually—and virally—do much of their marketing for them. Segmentation methods are driving increased ROI among best-fit customers.
[read more]The Internet has spawned a disruption in the market research world, giving birth to the era of “listening.” A study comparing traditional research methods with online listening techniques paves a new way of providing holistic consumer insights.
[read more]When U.S. Secretary of State Hillary Clinton and Treasury Secretary Timothy Geithner met last week with their Chinese counterparts in Washington, D.C., they pledged closer cooperation in dealing with a host of pressing economic issues, not the least of which are protectionist barriers to global trade. Yet, while policy makers in both countries – and other global leaders – champion principles of free and balanced trade, their respective populations seem to have mixed views on the topic.
Responding to a 52 nation survey by the Nielsen Company, close to half (45%) …
Most businesses want to build a loyal customer base, people who will frequent their stores or buy their products on a regular basis and talk positively about their experiences with their friends and associates. Loyal customers provide a steady revenue stream, higher profit margins and confirmed evangelists who do much of their marketing for them.
With the country in the grips of a recession, however, consumers are focusing on price more than where they purchase goods. Recent surveys have reported a decline in corporate allegiance. But all is not lost for …
In his effort to discredit NY Daily News reporter Adam Rubin, Mets General Manager Omar Minaya may have likely given the newspaper a wealth of positive exposure.
On July 22nd, when Rubin first reported that Mets VP of Player Personnel Tony Bernazard challenged players on the team’s minor league affiliate to a fight, the NY Daily News received no spike in online chatter according to Nielsen Buzzmetrics.
The notion that teens are too busy texting and Twittering to be engaged with traditional media is exciting, but false. To develop the best strategy around teens and media, start by challenging popular assumptions about teens.
[read more]According to the latest Nielsen Global Confidence Survey conducted in the second half of June, Australians are seeing encouraging signs of economic recovery with strong consumer confidence levels and optimism about the state of their finances and willingness to spend over the next 12 months.
Australia ranked fifth of the 28 markets Nielsen measures, just behind fast-growing developing countries Indonesia, India, the Philippines and Brazil, and well ahead of other developed nations.
Forty-four percent of Aussies believe “now is a good/excellent time to buy the things they want,” second highest of all …
RANK
NAME
BET
DAY
VIEWERS (P2+)
1
MANANA PARA SIEMPRE THU-07/30/2009
UNI
THURSDAY
4,857,000
2
MANANA PARA SIEMPRE TUE-07/28/2009
UNI
TUESDAY
4,692,000
3
MANANA PARA SIEMPRE MON-07/27/2009
UNI
MONDAY
4,636,000
4
MANANA PARA SIEMPRE WED-07/29/2009
UNI
WEDNESDAY
4,427,000
5
MANANA PARA SIEMPRE FRI-07/31/2009
UNI
FRIDAY
4,078,000
6
EN NOMBRE DEL AMOR MON-07/27/2009
UNI
MONDAY
3,539,000
7
EN NOMBRE DEL AMOR TUE-07/28/2009
UNI
TUESDAY
3,380,000
8
EN NOMBRE DEL AMOR THU-07/30/2009
UNI
THURSDAY
3,345,000
9
EN NOMBRE DEL AMOR WED-07/29/2009
UNI
WEDNESDAY
3,303,000
10
GANCHO AL CORAZON WED-07/29/2009
UNI
WEDNESDAY
3,014,000
Source: The Nielsen Company (July 27, 2009 – August 2, 2009)
[read more]
Nielsen In The News
