Summer blockbuster season is in full swing, bringing with it video games tied to the latest cinematic franchises. Additionally, this spring and summer features game releases that are offshoots of the classic Batman, Ghostbusters and The Godfather franchises. Though dismissed in the past, movie games are garnering more attention in the entertainment industry as studios look to leverage the value of their franchises.
According to recent data from Nielsen’s Video Game Tracking survey, movie-themed games are driving substantial purchase interest among gamers. X-Men Origins: Wolverine tops the list in terms …
RANK
NAME
BET
DAY
VIEWERS (P2+)
1
CBS NEWS: MICHAEL JACKSON
CBS
THURSDAY
1,230,000
2
CSI: MIAMI
CBS
MONDAY
1,127,000
3
AMERICA’S GOT TALENT-TUE
NBC
TUESDAY
1,107,000
4
20/20-FRI
ABC
FRIDAY
1,073,000
5
CSI: NY
CBS
WEDNESDAY
997,000
6
20/20 SP EDITION-6/25 10P
ABC
THURSDAY
982,000
7
NCIS
CBS
TUESDAY
981,000
8
20/20 SP EDITION-6/25 9P
ABC
THURSDAY
976,000
9
DATELINE FRI
NBC
FRIDAY
947,000
10
SO YOU THINK CN DANCE-WED
FOX
WEDNESDAY
939,000
Source: The Nielsen Company (June 22, 2009 – June 28, 2009)
[read more]RANK
NAME
NETWORK
DAY
VIEWERS (P2+)
1
AMERICA’S GOT TALENT-TUE
NBC
TUESDAY
11,462,000
2
NCIS
CBS
TUESDAY
11,087,000
3
AMERICA GOT TALENT-WED 9P
NBC
WEDNESDAY
10,399,000
4
MENTALIST, THE – TUESDAY
CBS
TUESDAY
9,146,000
5
60 MINUTES
CBS
SUNDAY
8,794,000
6
CSI
CBS
THURSDAY
8,739,000
7
TWO AND A HALF MEN
CBS
MONDAY
8,686,000
8
20/20 SP EDITION-6/25 10P(S)
ABC
THURSDAY
8,172,000
9
CSI: MIAMI
CBS
MONDAY
8,012,000
10
WIPEOUT
ABC
WEDNESDAY
7,796,000
Source: The Nielsen Company (June 22, 2009 – June 28, 2009)
[read more]RANK
NAME
BET
DAY
VIEWERS (P2+)
1
BET AWARDS SHOW(S)-06/28/2009
BET
SUNDAY
10,653,000
2
JON & KATE PLUS 8
TLC
MONDAY
10,605,000
3
PRINCESS PROTECTION PROGR
DSNY
FRIDAY
8,533,000
4
WWE ENTERTAINMENT (WWE RAW)
USA
MONDAY
7,298,000
5
CLOSER, THE
TNT
MONDAY
6,410,000
6
WWE ENTERTAINMENT (WWE RAW)
USA
MONDAY
6,263,000
7
WIZARDS OF WAVERLY PLACE
DSNY
FRIDAY
6,018,000
8
ROYAL PAINS
USA
THURSDAY
5,943,000
9
SPRINT CUP RACING/LOUDON
TNT
SUNDAY
5,555,000
10
NASCAR POST RACE SHOW
TNT
SUNDAY
5,424,000
Source: The Nielsen Company (June 22, 2009 – June 28, 2009)
[read more]RANK
NAME
NETWORK
DAY
VIEWERS (P2+)
1
MANANA PARA SIEMPRE MON-06/22/2009
UNI
MONDAY
4,674,000
2
MANANA PARA SIEMPRE WED-06/24/2009
UNI
WEDNESDAY
4,668,000
3
MANANA PARA SIEMPRE TUE-06/23/2009
UNI
TUESDAY
4,657,000
4
MANANA PARA SIEMPRE THU-06/25/2009
UNI
THURSDAY
4,603,000
5
CUIDADO CON EL ANGEL MON-06/22/2009
UNI
MONDAY
4,125,000
6
MANANA PARA SIEMPRE FRI-06/26/2009
UNI
FRIDAY
4,092,000
7
CUIDADO CON EL ANGEL TUE-06/23/2009
UNI
TUESDAY
3,750,000
8
CUIDADO CON EL ANGEL THU-06/25/2009
UNI
THURSDAY
3,730,000
9
CUIDADO CON EL ANGEL WED-06/24/2009
UNI
WEDNESDAY
3,672,000
10
NOT UNI PRESENTA 6/23-06/23/2009
UNI
TUESDAY
3,490,000
Source: The Nielsen Company (June 22, 2009 – June 28, 2009)
[read more]NBC’s “Dateline Friday” claimed the top slot in Nielsen’s ranking of the top primetime telecasts
broadcast TV for June 26, 2009. The show drew just over 6.7 million average viewers Friday evening.
ABC’s “20/20-Friday” was the second-ranked program with approximately 6.1 million average viewers while CBS’s “Numb3rs” rounded out the top three with approximately 5.2 million average viewers.
Analysis by Emily Luger, Nielsen Online
The Iranian election is yet another watershed moment in the ongoing evolution of news and media, further blurring the lines between being, reporting, and following the story. In the two weeks since the controversy and conflict surrounding the election, a number of insights have emerged about how the Internet and social media continue to be a transforming force for the News industry. Initial Nielsen analysis of search results provides some conclusions, while others areas beg additional probing.
Findings from an Internet snapshot from June 18, 2009:
Wikipedia …
[read more]Nic Covey, director of insights for The Nielsen Company posed the question at the annual What Teens Want Conference. Experts from Brandweek, Marvel Comics, The Hollywood Reporter, and Microsoft’s Massive discussed texting, gaming, comic books, movies and more. Learn more about Nielsen’s research on teen media habits in the just-released How Teens Use Media report.
[read more]The breaking news of Michael Jackson’s sudden death dominated the web yesterday (and today), causing spikes in traffic and overwhelming social networks such as Twitter and Facebook with bursts of information and updates from millions of users. In comparison, discussions of Jackson far exceeded those of the swine flu scare as well as the inauguration of President Obama.
Nielsen Buzzmetrics analysis shows that more than 16% of tweets over the past 24 hours reference Michael Jackson, and less than 2 percent of Tweets mention Farrah Fawcett and Iran.
A Topper of Charts …
[read more]CBS’s “CSI” and “CBS News: Michael Jackson Special” were the number one and number three-ranked primetime telecasts on broadcast TV Thursday, June 25, 2009 with 8.7 and 7.5 million average viewers.
ABC’s “20/20 Special Edition-6/25 10PM” was the second ranked telecast on broadcast TV Thursday evening with approximately 8.2 million average viewers.