The number of people in the UK using smartphones increased 10 percent between the second and third quarters of this year, from 5.6 million to 6.2 million.
[read more]The Nielsen Company today reported October 2009 data for the Top Parent Companies/Divisions and Top Web Brands, as well as average Internet usage.
[read more]On November 12, at the NewTeeVee Live event, Brian Fuhrer, SVP and Media Program Leader at The Nielsen Company, weighed in on the need to measure audiences and engagement across TV, the web, mobile devices and more.
[read more]On Friday, November 13, Nielsen’s Melissa Davies, Research Director, Healthcare, Online division, will present testimony at an FDA hearing surrounding the pharmaceutical industry and regulations surrounding social media.
[read more]The Nielsen Company today reported October 2009 data for the top U.S. Search Providers.
[read more]Yield management is an approach to maximizing revenue when a business has a fixed, perishable resource and can segment customers into groups willing to pay different prices for the same resource.
[read more]While beleaguered shoppers will be looking for ways to make the season bright, retailers can do their part by bringing some much needed holiday cheer to the shopping experience.
[read more]The launch of the Droid by Motorola–which runs Google’s Android 2.0 operating system–is the latest smartphone to be tagged “a game changer,” and “the iPhone killer.”
[read more]With gamers expected to rush out en mass to buy Modern Warfare 2 this week, retailers may be just as excited for the release as even the biggest COD franchise fans.
[read more]The amount of television watched hit an all-time high with Americans spending four hours and 49 minutes a day on average in front of the TV.
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