Between 2001 and 2008, more than 35,500 new stores – from warehouse clubs, supercenters and home improvement to convenience and grocery – opened around the U.S. And while almost all categories of stores showed significant growth (except for drug stores, toy stores and electronics stores, which actually contracted) during the eight years studied, some formats showed greater promise than others. According to new findings from Nielsen, the economic turmoil of the last year or so has already had a profound effect on the …
[read more]The 2009 Consumer Electronics Show in Las Vegas provided another exciting look into the future of electronics. Two prevailing themes were that convergence – the long talked-about concept of uniting entertainment and information, and media with Internet – has truly and finally arrived, and that sleekness and multi-function capability is the new industry mantra.
HDTV flat screen televisions dominated, with 3D, Internet-enabled and ultra-thin and flexible screens on display. New sets with on-screen interactive “widgets” to click to additional information and services were demonstrated by Yahoo!, Intel and Samsung. Using this …
Following the Inauguration of President Barack Obama, which was viewed by 37.8M on television, Nielsen Online released traffic figures for the top 10 most visited Current Events & Global News web sites on Inauguration Day. In addition, Nielsen also reported the fastest growing news sites on January 20th, Web traffic to whitehouse.gov and the most linked-to videos of the day.
CNN Digital Network was the top online Current Events & Global News destination when ranked by unique audience on Inauguration Day, with 11.0 million unique visitors. MSNBC Digital Network and Yahoo! …
Susan Whiting, Vice Chair, Nielsen
In 2005, Congress mandated that television stations switch from analog to digital signals in 2009. The purpose of this switch was to increase the efficient use of the spectrum, to expand consumer choice for video programming, and to increase the amount of spectrum available for public safety and other wireless services. In addition, Congress was able to raise nearly $20 billion by auctioning the analog spectrum that has been used for broadcast television.
The switch to all-digital television broadcasting, which was originally scheduled to occur on February …
According to Nielsen, more than 6.5 million U.S. households – or 5.7 percent of all homes — are not ready for the upcoming transition to all-digital broadcasting and would be unable to receive any television programming at all if the transition occurred today. This is an improvement of 1.3M homes since Nielsen reported readiness status at the end of December.
“Nielsen has been preparing for the transition to digital television for more than two years,” said Nielsen Vice Chair Susan Whiting. “Because we recognize that accurate and reliable information …
The NHL’s Eastern and Western Conference All-Stars will rendezvous in Montreal this weekend, commemorating the 100th year of Les Habs, the Montreal Canadiens franchise.
US TV Ratings for last year’s All-Star Game on VERSUS were up 17%, proving the NHL’s decision to move the game the first Sunday sans NFL in 5 months a wise one.
Viewership for the Skills Competition and Young Stars Game, airing on Saturday Night, was also up 26% compared to 2007.
This season, the NHL on VERSUS is up an impressive 17%, continuing hockey’s ratings renaissance.
Season
# …
Nearly 37.8 million Americans watching at home viewed President Barack Obama’s oath of office and inaugural speech between the hours of 10:00 a.m. and 5:00 p.m. ET on January 20, 2009. This is the most viewed inauguration since the record of 41.8 million viewers who watched Ronald Reagan’s 1981 inauguration.
This is the first inaugural since Nielsen began tracking time-shifted viewing, and this year’s data is based on Live + Same Day, meaning incremental viewing during the same broadcast day is included.
Download the complete report.
President
Date
HH Rating
Households
Viewers …
Updated 01/27: The updated %figures and chart reflect updated data relative to select West Coast markets.
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The combined overall household rating for the inauguration of President Barack Obama in the top 56 local television markets where Nielsen maintains TV meters was 30.1%.
The Raleigh-Durham market had the largest TV audience with more than 51% of households tuned in to the day’s events.
Americans are increasingly turning to foods and beverages that promote healthy living. But just how much do these foods generate in sales? And which categories have shown the most growth? Nielsen’s Healthy Eating Report for 2008 answers these and many other questions about food and beverage health and wellness claims.
Highlights of the report include:
Food labeled as “natural” generated $22.3 billion in sales in 2008, up 10% from 2007, and up 37% from 2004
Organic foods (UPC-coded) …
As Americans prepare for the shift to digital television, Nielsen has been at the forefront of tracking the public’s readiness for the change. As the February 17 transition approaches, new attention has been focused on the sizeable number of people, particularly from minority communities, who have not yet taken action to prepare and may lose their signals.
Two Nielsen executives, Susan Whiting, Vice Chairman of the company, and Anne Elliot, a Vice President, spoke with the Los Angeles Times and the Chicago Tribune, respectively, about the preparedness of some communities and …
Nielsen In The News
