Comments on: Twitter Quitters Post Roadblock to Long-Term Growth

By: Don’t underestimate the need for social media « Digital Era II

Don’t underestimate the need for social media « Digital Era II — Fri, 20 Nov 2009 10:06:22 +0000

[...] that Twitter is definitely a fad but one which cannot be ignored. It kind of reminded me the old Nielsen study (back in April) which was much touted as a ‘twitter is a fad’ research (even though it [...]

By: @MOM, twitter #addmeaning or #losemeaning? «

@MOM, twitter #addmeaning or #losemeaning? « — Sun, 15 Nov 2009 16:34:43 +0000

[...] study presented by Nielsen in April this year reports that more than 60 percent of U.S. twitter users fail to return the [...]

By: Abandoned Twitter Accounts & How To Weed Them Out « TwoPointOh.me

Abandoned Twitter Accounts & How To Weed Them Out « TwoPointOh.me — Sat, 14 Nov 2009 02:25:32 +0000

[...] to NeilsenWire, more than 60 percent of U.S. Twitter users fail to return from month to month. For the 10% of us [...]

By: Healthcare Marketing: Twitter is a Work in Progress « MARKETING YOUR HOSPITAL

Fri, 16 Oct 2009 03:36:43 +0000

[...] Even though Twitter is experiencing exponential growth, the same research indicated that large numbers of users are abandoning Twitter after a short period of experimentation. [...]

By: Twitter is in the, uh, Toilet « MyThreeDaughters

Twitter is in the, uh, Toilet « MyThreeDaughters — Tue, 13 Oct 2009 01:58:25 +0000

[...] thought. The good folks at Nielson have reported that six out of 10 people who sign up for Twitter quit after a month. What’s the matter, Twits? Figured out that reading and writing the most [...]

By: twitter « Googolisation

twitter « Googolisation — Mon, 12 Oct 2009 22:38:16 +0000

[...] clipped from blog.nielsen.com [...]

By: nielson « Googolisation

nielson « Googolisation — Mon, 12 Oct 2009 22:26:09 +0000

[...] clipped from blog.nielsen.com [...]

By: Masters of Media » @MOM, twitter #addmeaning or #losemeaning?

Masters of Media » @MOM, twitter #addmeaning or #losemeaning? — Mon, 05 Oct 2009 09:42:17 +0000

[...] study presented by Nielsen in April this year reports that more than 60 percent of U.S. twitter users fail to return the [...]

By: Jon Stewart Rails On Twitter | BrandMill

Jon Stewart Rails On Twitter | BrandMill — Fri, 02 Oct 2009 13:58:16 +0000

[...] Anyway, on this cold, dreary rainy Spring day, see Jon Stewart’s rail on Twitter below. Very funny and very accurate for now? Like all new marketing tools, I’ll continue to participate and monitor. I still encourage you to jump in…the water’s fine, have fun and don’t sweat it. FYI the churn rate on Twitter is crazy. [...]

By: The Echo (Echo) Chamber [incoherence.net]

The Echo (Echo) Chamber [incoherence.net] — Fri, 02 Oct 2009 08:59:20 +0000

[...] Media-hyped Twitter? Finally, a way for the media to maintain their viewership indefinitely, radiating their persona at all hours of the day. It has become such a hot topic that completely unrelated subjects are directed to the site (Can I Twitter that? Is that as good as Twitter?), even when studies have shown that a lot of it is pointless and the majority of new users don’t stick around. [...]