November 12, 2009
The Nielsen Company today reported October 2009 data for the top U.S. Search Providers.
MegaView Search data – including total searches, unique searchers, search share, and all other search figures – cannot be trended with search results prior to October 2009 due to recent methodology changes.
| Top 10 Search Providers for October 2009, Ranked by Searches (U.S.) | |||
|---|---|---|---|
| RANK | Provider | Searches (000) | Share of Searches |
| Total | 10,218,842 | 100.0% | |
| 1 | Google Search | 6,759,395 | 66.1% |
| 2 | Yahoo! Search | 1,574,891 | 15.4% |
| 3 | MSN/Windows Live/Bing Search | 986,747 | 9.7% |
| 4 | AOL Search | 310,178 | 3.0% |
| 5 | Ask.com Search | 176,744 | 1.7% |
| 6 | My Web Search | 101,436 | 1.0% |
| 7 | Comcast Search | 51,995 | 0.5% |
| 8 | NexTag Search | 35,088 | 0.3% |
| 9 | BizRate Search | 30,690 | 0.3% |
| 10 | Yellow Pages Search | 30,422 | 0.3% |
| Source: The Nielsen Company | |||
Searches represent the total number of queries conducted at the provider. Example: An estimated 6.8 billion search queries were conducted at Google Search, representing 66.1 percent of all search queries conducted during the given time period.
For more info: Contact The Nielsen Company, or read about our media and consumer expertise.
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