David Martin, Vice President, Primary Research / Sue MacDonald, Research Manager
You’ve probably heard of the Morgan Stanley report that declares “teenagers do not use Twitter,” based on a sample size of one 15 year-old intern named Matthew Robson. Morgan Stanley rightfully disclosed that they do not claim that his study is representational or merits statistical accuracy, so we thought we could provide both with our NetRatings panel of 250,000 U.S. Internet users.
Twitter’s footprint has expanded impressively in the first half of 2009, reaching 10.7 percent of all active Internet users in June. Perhaps even more impressively, this growth has come despite a lack of widespread adoption by children, teens, and young adults. In June 2009, only 16 percent of Twitter.com website users were under the age of 25. Bear in mind persons under 25 make up nearly one quarter of the active US Internet universe, which means that Twitter.com effectively under-indexes on the youth market by 36 percent.
While the metrics in the chart above only represent the website and branded “front door” of Twitter, it would be a big stretch to assume that the gap in the youth demographic is being made up via other clients and platforms. For example, more than 90 percent of popular Twitter client Tweetdeck’s audience is over 25. Furthermore, Twitter.com’s reach is 6.6 percent for kids, teens and young adults, whereas it is 12.1 percent for those over 25; implying that adults are trying Twitter at nearly double the rate.
But does it really matter if the kids don’t get it? The fact remains that Twitter has grown to be a major online presence and is being driven forward by significant buzz. To illustrate this point: the volume of Twitter mentions on blogs, message boards and forums has reached the same level as Facebook, a property four times its size. We’ve also seen that Twitter’s growth is very highly influenced by buzz around current events such as the Iran election. All it takes is one celebrity or major news story to rekindle the Twitter buzz machine, but do these one-off shifts create one-tme curiosity seekers or lead to more permanent users? That’s the unanswered question.
Just to add my piece, I’m 18 and have been tweeting for the last 7 months. I think most other teens are too used to other social networks like Facebook and get used to having mroe than just a text bow as the main feature.
I showed a friend Twitter, and their first response was “So where do I put my favorite song on here?” Another friend said “Is that it?”
I have other friends that just don’t get the concept and repeatably mock it.
[...] From the Blog Post: You’ve probably heard of the Morgan Stanley report that declares “teenagers do not use Twitter,” based on a sample size of one 15 year-old intern named Matthew Robson. Morgan Stanley rightfully disclosed that they do not claim that his study is representational or merits statistical accuracy, so we thought we could provide both with our NetRatings panel of 250,000 U.S. Internet users. [...]
Paul D, thanks for your great insight. There’s no doubt that there are many teens that are highly engaged with Twitter, such as yourself. But, as you point out, perhaps teens are so used to unlimited sharing capabilities via Facebook and MySpace that Twitter seems quaint by comparison. We’ll see how and where it evolves.
[...] Teens Don’t Tweet; Twitter’s Growth Not Fueled By Youth [Nielsen Wire] According to new Nielsen research, only 16% of Twitter users are under 24, and a mere 6.6% of teens have even tried it (compared to 12.1% for over 25). [...]
I think one has to remember that teens and young adults have SMS text on their phone and that fulfills the micro-communications need they may have. Sure, older adults text, but it’s never been their domain like those who have grown up with it.
I’m 40 and I think people in my age group love that they can share links so quickly in Twitter. That’s what I love about it. And after a young adulthood where we went from getting excited about having and e-mail address (circa 1993) to today, when social networking profiles let us do just about everything in one place, Twitter’s relative simplicity may just be a nice break.
[...] Teens Don’t Tweet; Twitter’s Growth Not Fueled By Youth (tags: twitter research stats trends demographics media office online statistics tv) [...]
[...] Teens Don’t Tweet; Twitter’s Growth Not Fueled By Youth | Nielsen Wire (tags: twitter) [...]
Liz, I really like the simplicity argument. Twitter really does have a “command line” feel that may be missed by many who got started in e-mail through terminal apps like PINE. However, with the bare-bones interface also comes a lot of jargon and specialized commands. The challenge for Twitter’s continued growth is to make the platform easier to understand witout alienating the existing, and loyal, user base.
[...] You’ve probably heard of the Morgan Stanley report that declares “teenagers do not use Twitter,” based on a sample size of one 15 year-old intern named Matthew Robson. Morgan Stanley rightfully disclosed that they do not claim that his study is representational or merits statistical accuracy, so we thought we could provide both with our NetRatings panel of 250,000 U.S. Internet users. Twitter’s footprint has expanded impressively in the first half of 2009, reaching 10.7 percent of all active Internet users in June. Perhaps even more impressively, this growth has come despite a lack of widespread adoption by children, teens, and young adults. In June 2009, only 16 percent of Twitter.com website users were under the age of 25. Bear in mind persons under 25 make up nearly one quarter of the active US Internet universe, which means that Twitter.com effectively under-indexes on the youth market by 36 percent………[read entire story] [...]
[...] about teens not using Twitter. And there’s quantitative data to back it up. In a recent report, Nielsen provides data showing that 25-54 year old’s represent the biggest age segment of [...]
[...] http://blog.nielsen.com/nielsenwire/online_mobile/teens-dont-tweet-twitters-growth-not-fueled-by-you... [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] article on Mashable today shows that according to a Nielsen study, Twitter’s growth can’t be attributed to those younger than 25. Implications of this [...]
[...] contenido de usuarios jóvenes, igual sería conveniente que le echaras un vistazo a un reciente informe de Nielsen en el que se revela que la proporción de jóvenes (menores de 25 años) que hace uso de esta [...]
I think potentially it is the lack of interaction. With myspace, facebook and bebo teens can quite easily build up a network of “friends” without being particuarly interesting whereas twitter is harder work. To make people interested in talking to you on twitter you only have those 140 characters and if you can’t seem interesting (or at the very least amusing) within that scope, you aren’t going to attract followers. Lots of young people consider having 546 people as their “friends” on myspace/facebook/bebo as a achievement and it is that competition atmosphere – “I have more friends than you” – that maybe twitter does not facilitate easily.
[...] 2009-08-05] Pete Cashmore reflects today in Mashable on teens and twittering, based on recent data from Nielsen. Cashmore ends his post
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] contenido de usuarios jóvenes, igual sería conveniente que le echaras un vistazo a un reciente informe de Nielsen en el que se revela que la proporción de jóvenes (menores de 25 años) que hace uso de esta [...]
David/Sue – graph above shows distribution across all age groups; could you provide incidence of Twitter usage within age bands (and preferably a bit more granular than above)? Ideally I’d to do as much of an apples-to-apples comparison as possible with the data on news consumption by age at p.8 of
http://people-press.org/reports/pdf/444.pdf (though also interested in 13-17 group).
[...] “Teens don’t tweet” is trending on twitter right now, I imagine in response to this Nielsen report. [...]
[...] Twitter.com visitors in June were under age 25, versus 25% of the active U.S. Internet user base, according to Nielsen. That suggests Twitter “effectively under-indexes on the youth market by 36%,” Nielsen analysts [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] finds that teens don’t tweet. Check out this study that our Nielsen Online business unit recently completed where they used the NetRatings panel of [...]
[...] Please take a moment to subscribe to our RSS feed or subscribe by email. Both options are free. Thank you for visiting SBI. Nielsen came out with a report showing that (American) teens are not using Twitter. This is way better than the crap Morgan Stanley report and the idiotic Tech Crunch post that followed. But, you’re missing the point if you focus on the (fuzzy) numbers. [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] discussion on Why Teens Don’t Tweet stems from a recent Neislen report that shows Teens don’t use Twitter. Their findings have since gone viral, thanks largely to a posting today at Mashable.com: [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
Teenagers find spaces like Facebook and MySpace more interesting because it’s filled with imagery, and ways to express themselves and connect with others beyond “just a status update”.
Whereas Twitter can appeal to the older demographic because it is fast, simple, and perfect for on-the-go mobile users. And won’t take too much time, unless you become extremely addicted to trending news :)
Great to see some stats backing up our take on the reasons behind why teens aren’t on twitter from a few months back : http://mediasnackers.com/2009/03/twitter-and-teens/
DK
MediaSnackers Founding Director
mediasnackers.com
[...] Yeah, yeah, yeah—I’m sure we can all name some anecdotal evidence of teens who either hate Twitter or who can’t get off it. But by and large, according to a new Nielsen report, teens just aren’t on Twitter. [...]
[...] the age group demographic of the most active participants on the micro-blogging service. Nielsen released their findings last week on their site and you can see from the chart below that the age range most likely to be [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] Nielsen recently released a report that concluded “teens don’t tweet.” They found that “Twitter.com’s reach is 6.6 percent for kids, teens and young adults, whereas it is 12.1 percent for those over 25; implying that adults are trying Twitter at nearly double the rate.” [...]
[...] es la diversión sin sentido y el ocio rayando en la procastinación definitiva. Resulta que The Nielsen Company compiló datos de 250,000 internautas estadounidenses que además usan Twitter descubriendo que [...]
[...] statistical analysis by Neilson has confirmed that yes, young people generally don’t tweet, and not just teens. Only 16% of [...]
[...] the talk today is how the latest research from Nielsen shows that- Teenagers Don’t Use Twitter. According to Nielsen and 250,000 US internet rats who took part of the study, only 16% of Twitter [...]
[...] instead of answering fundamental questions. This past week, Nielsen published some data from their Nielsen NetRatings panel regarding the growth rates of Twitter users by age group. In this case, to further support [...]
[...] one out of every five teens tweet, Teens Don’t Tweet. Neilsen joins this discussion with summary findings from their online panel, asserting that “In June 2009, only 16 percent of Twitter.com website users were under the [...]
[...] a bit of a stir when the 15-year old noted that teens are not that crazy about Twitter. Now, new tweet studies from the Nielson group back this up. While every one of Twitters user demos has seen growth in 2009, the exponential [...]
[...] as well. There are some other stats we didn’t touch on though, including that, according to Nielsen, Twitter.com’s reach to this key age group is 6.6%, while it’s nearly double (12.1%) [...]
[...] David Martin and Sue MacDonald stated, “In June 2009, only 16 percent of Twitter.com website users were under the age of [...]
[...] reported by Mashable, new numbers out today by Nielsen reveal that a mere 16 percent of Twitter users are under the age of 25. The largest share of the [...]
[...] do so. So Nielsen went out to confirm these numbers and low and behold they found the following (full text here): Twitter’s footprint has expanded impressively in the first half of 2009, reaching 10.7 percent [...]
[...] Yeah, yeah, yeah—I’m sure we can all name some anecdotal evidence of teens who either hate Twitter or who can’t get off it. But by and large, according to a new Nielsen report, teens just aren’t on Twitter. [...]
[...] Tweet”. This was all because of this mashable article which was based off of data from this Nielsen report blog post which was done because of THIS report by 15-year-old Morgan Stanley intern, Matthew Robson, and [...]
[...] Why? Because kids aren’t using it at nearly the same rate as older demographics. According to a recent Nielsen survey, only 16% of Twitter’s users are under 25. To put that number in perspective, [...]
[...] Leave a Comment Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic.. // Big communication firms keep pumping out materials that make me twitch. Morgan Stanley reported that “teenagers do not use Twitter” (PDF), based on the assumptions of a 15 year-old intern lacking statistical accuracy, then Nielson released an article claiming supportive claims backed by questionable accuracy with Teens Don’t Tweet. [...]
[...] published a report a week ago flatly stating “Teens Don’t Tweet.” They even produced the stats to prove [...]
Mike, here’s the incidence of Twitter.com usage per age group in June 2009 according to our data. Age 2-11: 1.9%, Age 12-17: 6.1%, Age 18-24: 11.3%, Age 25-34: 14.0%, Age 35-49: 12.9%, Age 50-64: 10.9%, Age 65+: 9.4%.
[...] be. Why? Because kids aren’t using it at nearly the same rate as older demographics. According to a recent Nielsen survey, only 16% of Twitter’s users are under 25. To put that number in perspective, under-25’s make up a [...]
[...] be. Why? Because kids aren’t using it at nearly the same rate as older demographics. According to a recent Nielsen survey, only 16% of Twitter’s users are under 25. To put that number in perspective, under-25’s make up a [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] as well. There are some other stats we didn’t touch on though, including that, according to Nielsen, Twitter.com’s reach to this key age group is 6.6%, while it’s nearly double (12.1%) [...]
[...] as well. There are some other stats we didn’t touch on though, including that, according to Nielsen, Twitter.com’s reach to this key age group is 6.6%, while it’s nearly double (12.1%) [...]
[...] as well. There are some other stats we didn’t touch on though, including that, according to Nielsen, Twitter.com’s reach to this key age group is 6.6%, while it’s nearly double (12.1%) [...]
[...] as well. There are some other stats we didn’t touch on though, including that, according to Nielsen, Twitter.com’s reach to this key age group is 6.6%, while it’s nearly double (12.1%) [...]
[...] Why? Because kids aren’t using it at almost the same rate as older demographics. According to a recent Nielsen survey, only 16% of Twitter’s users are under 25. To put that number in perspective, [...]
[...] Why? Because kids aren’t using it at nearly the same rate as older demographics. According to a recent Nielsen survey, only 16% of Twitter’s users are under 25. To put that number in perspective, [...]
[...] it Obvious Why? August 06, 2009 | Sarah Chong View commentsComments Last week, Nielsen announced its Twitter statistics about youths. Even with a 10.7% reach of the entire Internet user [...]
[...] Yeah, yeah, yeah—I’m sure we can all name some anecdotal evidence of teens who either hate Twitter or who can’t get off it. But by and large, according to a new Nielsen report, teens just aren’t on Twitter. [...]
Twitter is profound for those with weak or lacking computer skills, nosy people, and cheap folk that like coupons. Wait this is all the older people I know, and I am one, or really close to being one, could totally see why the youth are not attracted to this platform. Twitter needs something unique to stand out, and simplicity wont wont for this group of people (as can be seen by that group flocking to Facebook or Myspace)… Twitter needs exclusive unique content. Good luck, or you can just wait until they get older and will then switch to your platform.
Im 13 and I Twit alot!
The reason most teens dont tweet is because they are lazy. None of my friends in my class have Twitter. BUT, they ONLY use MySpace and Yahoo!…. Maybe they are begineers on the Internet..
They dont even know what is 4Chan!
[...] might have read that teens don’t use Twitter. I wonder if that has contributed to the commodification of personality on Twitter. We have become [...]
[...] reported, “Twitter’s footprint has expanded impressively in the first half of 2009, reaching 10.7 [...]
[...] when a new report comes out suggesting teenagers don’t use Twitter? The latest ammunition is a Nielsen report that only 16% of Twitter.com visitors are under the age of [...]
[...] Yeah, yeah, yeah—I’m sure we can all name some anecdotal evidence of teens who either hate Twitter or who can’t get off it. But by and large, according to a new Nielsen report, teens just aren’t on Twitter. [...]
[...] a recent Nielson report on twitter reveals that the twitter population skews heavily in the direction of over-25-year-olds, with teens [...]
This article is totally right-teens definitely do NOT tweet. As a college student, I can safely say NONE of my friends have an account on Twitter. There are several reasons for this:
1. Why tweet when we’ve already established communication through facebook? Status updates are literally the exact same thing, and facebook takes things 300 million steps further beyond just little blurbs about our lives.
2. Tweeting is seen as the dorky way older people are trying to get more “hip” and “cool” through internet usage. It’s completely a celebrity fad also.
[...] are some stats from Nielsen about Twitter [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] only was it recently announced that Twitter is being shunned by the 15-24 year-old demographic, but now comes the revelation that they are abandoning social [...]
[...] that were using the service but apparently it never materialized. This comes on the heels of recent Nielsen report (similar to Morgan Stanley’s) that shows that only old and older people using [...]
[...] 2009 August 6 by allisonandpartners Not only was it recently announced that Twitter is being shunned by the 16-25 year-old demographic, but now comes the revelation that they are abandoning social [...]
[...] age as well. There are some other stats we didn’t touch on though, including that, according to Nielsen, Twitter.com’s reach to this key age group is 6.6%, while it’s nearly double (12.1%) for [...]
I actually heard on the radio today that they are making a documentary about how Twitter is changing the lives of millions in 140 characters or less!
[...] have released another piece of research that confirms what’s I’ve said on many occasions (like here and here) – Twitter [...]
[...] Yeah, yeah, yeah—I’m sure we can all name some anecdotal evidence of teens who either hate Twitter or who can’t get off it. But by and large, according to a new Nielsen report, teens just aren’t on Twitter. [...]
[...] as well. There are some other stats we didn’t touch on though, including that, according to Nielsen, Twitter.com’s reach to this key age group is 6.6%, while it’s nearly double (12.1%) [...]
[...] it’s Nielsen suggesting teenagers don’t like Twitter or an Ofcom report that teenagers are abandoning social media because older people are embracing [...]
[...] It’s just anecdotal, of course, but it turns out their opinions actually track on several recent reports, the latest coming from Nielsen. [...]
[...] It’s just anecdotal, of course, but it turns out their opinions actually track on several recent reports, the latest coming from Nielsen. [...]
[...] lack of adoption by people under 24 isn’t exactly news, but it’s nice to have some fresh Nielsen numbers to lean on as we plan content for our [...]
[...] has been a tough week for teens: first we learn that they are abandoning social networks en masse, now we find out that the largest growing demographic on Facebook is the 55+ crowd. In fact, [...]
[...] a report out from Nielsen this week saying teens don’t use Twitter, which follows a recent report from Morgan Stanley [...]
[...] how teens apparently don’t use Twitter, market research powerhouse Nielsen decided to take a look at its own data from a NetRatings panel of over 250,000 US Internet users. While “teens don’t [...]
[...] ** UPDATE Aug 5** Nielsen recently published the stats on youth twitter use. Read the full article here [...]
[...] group of twitter users is the youth (age 15-25). The rapid growth in Twitter, interestingly, is NOT from the young people. What does this mean for Christians? First and foremost, it means that we have a new outlet to [...]
I am a 14 year old New Zealander. Following this research, and the questions raised online, I have written a report answering the question “Why Don’t Teenagers Use Twitter?”. You can find the report at http://izebranz.blogspot.com/2009/08/why-teenagers-dont-use-twitter.html . Feel free to contact me via my blog if you want any more info on anything.
[...] this decrease goes for Twitter as well as Facebook. Analyzing 250,000 Internet users in the U.S., Nielsen found that 25% of them were under 25. But only 16% of Twitter users were in that age [...]
[...] funny thing is, the microblogging platforms seem to be more popular with the 30 and over crowd teenagers could care less about Twitter but they LOVE texting and Facebook. I don’t know one [...]
[...] : Nielsen Twitter Web [...]
[...] of research. “Teens Don’t Tweet; Twitter’s Growth Not Fueled By Youth,” the Nielsen Company reported in a finding <a VN:F [1.1.8_518]please wait…Rating: 0.0/10 (0 votes [...]
How can a 2 year old tweet?
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] day after another in fact. And yesterday Twitter went crazy with a new trending topic when news hit from Nielson that Teens were not tweeting. I guess it al makes a welcome change from people moaning about kids [...]
[...] a study by the Nielsen Company has reported that Twitter’s growth isn’t being fueled by teenagers and young adults _ a group [...]
[...] what seems to have fueled the current reaction is a Neilson report at the end of July that declared “Teens Don’t Tweet; Twitter’s Growth Not Fueled By Youth.” [...]
[...] adage of using the appropriate tool for the job. Seems the Wired post and the preceding post by the Nielson Company, don’t deny the growing use, but suggest that if we are trying to attract students under 25 [...]
[...] of research. “Teens Don’t Tweet; Twitter’s Growth Not Fueled By Youth,” the Nielsen Company reported in a finding [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] skewed Morgan Stanley Report with a sample size of one 15-year old boy followed up by a generous Nielsen Report measuring the size of the Twitter footprint among age groups. According to the report, the Twitter trend ranks low among tweens and teens but [...]
[...] piece of research. “Teens Don’t Tweet; Twitter’s Growth Not Fueled By Youth,” the Nielsen Company reported in a finding picked up by [...]
[...] of a largely anecdotal report from Morgan Stanley written by a 15 year old, Nielsen has now produced figures that confirm the trend: young people don’t [...]
[...] think I’d get much of a response. A few recent articles and studies have shown that the jury’s still out when it comes to Twitter’s popularity. And Twitter.com/recordnet only has 420 followers. There are 600,000 people in the local media [...]
[...] Ratings responded to the claim by Morgan Stanley that ‘teenagers do not use Twitter’ with their own survey. Despite having a much wider sample than 15 year-old intern they came up with some pretty similar [...]
[...] Education, which is never dull despite its title, reports on a survey of Twitter users by the Nelson Company that teens don’t tweet. As the parent of teenagers, I already sort of knew this, but [...]
[...] across different territories, and actual evidence is scarce, comprised mostly of a single Nielsen survey which lumps teenagers in the 2-24 age group and anecdotal reports like the (again, Onion-inspired) [...]
[...] to them. The result is a crazy amount of interaction in the community. And interestingly enough, unlike Twitter, it seems to be a hotbed for teenage [...]
[...] to them. The result is a crazy amount of interaction in the community. And interestingly enough, unlike Twitter, it seems to be a hotbed for [...]
[...] to them. The result is a crazy amount of interaction in the community. And interestingly enough, unlike Twitter, it seems to be a hotbed for teenage [...]
[...] to them. The result is a crazy amount of interaction in the community. And interestingly enough, unlike Twitter, it seems to be a hotbed for teenage [...]
[...] to them. The result is a crazy amount of interaction in the community. And interestingly enough, unlike Twitter, it seems to be a hotbed for teenage [...]
[...] to them. The result is a crazy amount of interaction in the community. And interestingly enough, unlike Twitter, it seems to be a hotbed for teenage [...]
[...] to them. The result is a crazy amount of interaction in the community. And interestingly enough, unlike Twitter, it seems to be a hotbed for teenage [...]
[...] to them. The result is a crazy amount of interaction in the community. And interestingly enough, unlike Twitter, it seems to be a hotbed for teenage [...]
[...] to them. The result is a crazy amount of interaction in the community. And interestingly enough, unlike Twitter, it seems to be a hotbed for teenage [...]
[...] July 2009, Nielsen released market study findings to clarify a June 2009 report conducted by Sysomos Inc., a social media analytics company. By [...]
[...] Teens Don’t Tweet; Twitter’s Growth Not Fueled By Youth | Nielsen Wire – Interesting factoids from Nielsen on how twitter under-indexes the overall web use for the under 25 segment. [...]
[...] (33) Twitter Total Accounts: http://blog.nielsen.com/nielsenwire/online_mobile/teens-dont-tweet-twitters-growth-not-fueled-by-you... [...]
[...] but not as much as you might think. 84% of Twitter users are over 24 years old, also according to Nielson, and over 90% of Tweetdeck’s users are as well. Twitter reaches 6.6% of those under 25, 12.1% [...]
[...] has the definitive charts and graphs showing how 84% of Twitters users are over 25, check it out when you get a second. And if you are [...]
[...] a “Teens don’t tweet” refrain spread throughout the blogosphere. A few reports, including this one from Nielsen, supported the idea earlier this [...]
[...] this idea that Twitter is not being adopted by teens or Twitter is not being adopted by GenY. Well, the data in this report is really skewed – [...]
[...] social media blogosphere has been buzzing about how teens don’t use Twitter. It started with a Nielsen study that showed that only 16% of teens use the service, and now, a few days ago, the New York Times [...]
[...] Posted on August 28, 2009 by garyalanmiller I keep hearing comments and reading anecdotes and studies about how teens don’t use Twitter. And often these arguments are used in a way that [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] 10,000 of Them. (Washingtonpost) Who’s Driving Twitter’s Popularity? Not Teens (New York Times) Teens Don’t Tweet; Twitter’s Growth Not Fueled By Youth (Nielsen.com) CHART OF THE DAY: Actually, Kids Don’t Hate Twitter Anymore! [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as quickly as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] acordo com pesquisa da Nielsen, que vai na mesma linha do WP, a maioria dos Twitters está na faixa da população economicamente [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as [...]
[...] also suggested that “Teens Don’t Tweet” in a report that was destined to become a trending topic on Twitter itself. Almost as quickly as [...]
[...] Nielsen – Teens don’t Tweet Morgan Sranley – Media & Internet: How Teenagers Consume Media [...]
[...] Based on respectful research, this news was quickly recognized as a fact rather than a speculation: Teens Don’t Tweet; Twitter’s Growth Not Fueled By Youth, Who’s Driving Twitter’s Popularity? Not Teens [...]
[...] olds as Twitter’s fastest growing audience segment, contradicting the July Nielsen report, “Teens Don’t Tweet“. “As the Twitter audience has mushroomed in recent months – to 21 million U.S. visitors [...]
[...] these 3 postings, there is nothing more to say. And we take this opportunity, to say the Twitter [...]
[...] week Neilson proved with numbers what many have suspected anecdotally: there are very few teens on Twitter. [...]
[...] Even if you think I’m wrong and an external network is your solution, you’ve still got to choose the right one to reach your audience. A big chunk of BCIT’s student demographic is older and looking at applied skills to improve their job prospects or is upgrading, mid-career. Twitter might reach some of that target for push communications, but not so much for a traditional post-secondary trying to reach mostly students who are still in high school: In June 2009, only 16 percent of Twitter.com website users were under the age of 25. Bear in mind pe… [...]
based on my experience of these two social networking sites, I find Facebook more suitable if you are aiming for a way to stay in touch with loved-ones and do some activities with them such as games and applications. it’s like a bonding experience with your pals even if miles apart. that’s what I like in using Facebook. however, it is not a great marketing tool and there are days when converts are slow.
Twitter on the other hand, yields stronger converts and the Twitter community really buys stuff.
at the end of the day, it’s your intention that counts. this, I think, is why younger people prefer sticking with Facebook.
[...] Twitter Friday dealt with teenagers not using Twitter as much as expected. While both the NYT and statistics seemed to have a valid point about teens not tweeting other sources seem to prove exactly the [...]
[...] the data was collected only 6 percent of American Internet users Tweeted. That still-rising number hit 10.7 percent in June, and Twitter has now become a popular conduit for political activity; in the past year, [...]
im a teen, i tweet
[...] report “How Teenagers Consume Media” and Nielsen Wire’s article, “Teens Don’t Tweet.” All of these reports generated an incredible amount of response and trending topics from [...]
[...] to a Nielsen study released in July. That’s less than the percentage of people under 25 who are regular internet users, which Nielsen [...]
[...] as well. There are some other stats we didn’t touch on though, including that, according to Nielsen, Twitter.com’s reach to this key age group is 6.6%, while it’s nearly double (12.1%) [...]
[...] http://blog.nielsen.com/nielsenwire/online_mobile/teens-dont-tweet-twitters-growth-not-fueled-by-you... [...]
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