http://blog.nielsen.com/nielsenwire/online_mobile/oscar-nominated-actors-and-films-compete-in-online-buzz-battle/ Consumer Insights, News, Research & Reports Sun, 09 Jan 2011 14:10:54 -0400 http://wordpress.org/?v=2.8.5 hourly 1 http://blog.nielsen.com/nielsenwire/online_mobile/oscar-nominated-actors-and-films-compete-in-online-buzz-battle/comment-page-1/#comment-25966 Nielsen Wire Thu, 18 Mar 2010 20:02:55 +0000 http://blog.nielsen.com/nielsenwire/?p=20475#comment-25966 Nathan: That's a particularly complex one, but there are a number of filters and qualifiers applied to the search to ensure that the word "Up" applied to the Pixar film and not just the direction in general... or for that matter "Up In The Air." Additionally, we account for a number of common alternate spellings ("Inglourious Basterds" being a prime example) when conducting these searches. Nathan: That’s a particularly complex one, but there are a number of filters and qualifiers applied to the search to ensure that the word “Up” applied to the Pixar film and not just the direction in general… or for that matter “Up In The Air.” Additionally, we account for a number of common alternate spellings (”Inglourious Basterds” being a prime example) when conducting these searches.

]]> http://blog.nielsen.com/nielsenwire/online_mobile/oscar-nominated-actors-and-films-compete-in-online-buzz-battle/comment-page-1/#comment-24404 Nathan Bush Tue, 02 Mar 2010 03:18:12 +0000 http://blog.nielsen.com/nielsenwire/?p=20475#comment-24404 I'm interested in how you monitored the movie 'Up'? How did you filter out the irrelevant mentions (which I would assume 99% would be)? I’m interested in how you monitored the movie ‘Up’? How did you filter out the irrelevant mentions (which I would assume 99% would be)?

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