January 6, 2010
Prior to his panel appearance at the 2010 CES, Scott Brown, Nielsen’s SVP of Strategies and Digital Platforms, recorded a podcast with UpNext at CES, to discuss three screen viewing measurement and how TV is really still the ultimate “killer app” when it comes to reaching people.
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Scott Brown and Nielsen’s Nic Covey will be on hand this week at CES as panelists. View the presentation deck on Three Screen Measurement from Scott Brown.
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