March 15, 2010
The Nielsen Company today reported February 2010 data for the top U.S. Search Providers.
| Top 10 Search Providers for February 2010, Ranked by Searches (U.S.) | |||
|---|---|---|---|
| Rank | Provider | Searches (000) | Share of Searches |
| All Search | 9,174,408 | 100.0% | |
| 1 | Google Search | 5,980,116 | 65.2% |
| 2 | Yahoo! Search | 1,294,261 | 14.1% |
| 3 | MSN/Windows Live/Bing Search | 1,142,344 | 12.5% |
| 4 | AOL Search | 206,969 | 2.3% |
| 5 | Ask.com Search | 175,074 | 1.9% |
| 6 | My Web Search Search | 91,288 | 1.0% |
| 7 | Comcast Search | 55,122 | 0.6% |
| 8 | Yellow Pages Search | 27,002 | 0.3% |
| 9 | NexTag Search | 26,461 | 0.3% |
| 10 | WhitePages.com Network Search | 24,681 | 0.3% |
| Source: The Nielsen Company | |||
Searches represent the total number of queries conducted at the provider. Example: An estimated 6.0 billion search queries were conducted at Google Search, representing 65.2 percent of all search queries conducted during the given time period.
Note: MegaView Search data – including total searches, unique searchers, search share, and all other search figures – cannot be trended with search results prior to October 2009 due to recent methodology changes.
Updated April 2010
For more: Contact The Nielsen Company or read about our global consumer & media expertise.
I noticed the Bing Search Engine was not included in your Search Providers Rankings. Why?
John,
Bing is combined with overall MSN/Windows Live searches and is #3 on the list.
Where did Mahalo come in?
I wonder what is the share of Bing alone…
If it's more than 10% can we talk about a real competiton to Google?
hmm.. it appears that Google is declining? is that right? I still see 90% of my search activity coming from google though.. if not more.. that's why these results always perplex me.
If it's more than 10% can we talk about a real competiton to Google?
We're all aware about the status of Google in global search,it's the search giant but I found that there's a considerable improvement in Bing,I think it's due to the major change of search algo in Bing.And recently I found that Bing is providing better results than its earlier version.
That's a really huge difference between Google & the next competitor (Yahoo)! I did expect Google to dominate the search engine market but I didn't think it would have been by that much! No wonder a lot of people are doing everything they can to get listed!
Google share is awesome, it took 2/3 of the entire search. Well done
At Google no getting away, like it or not. After this report, Google remains the leader by far
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