Factsheet: The U.S. Media Universe

January 5, 2011

From smartphones to 3D televisions, The Nielsen Company provides a view of the device usage and audiences in the U.S.

Fast Facts:

  • Average Number of TVs per U.S. Household: 2.5
  • Percentage of Americans with 4 or more TVs: 31%
  • Number of Mobile Phone Users (13+): 228M
  • Percentage of U.S. Mobile Subscribers with Smartphones: 31%
  • Number of mobile phone web users: 83.2M

For more, download Nielsen’s State of the Media – U.S. Audiences and Devices

media-universe-sm
+click to enlarge

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  • http://www.smartkpis.com/blog AurelBrudan

    Thanks for a very interesting infographic.

    It would be useful to list the reports from where the data was sources in the footer, with a small font. Currently they are indexed with numbers, but the reports are listed only on the last page of the Fact Sheet:: http://blog.nielsen.com/nielsenwire/wp-content/up...

    Aurel

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