Comments on: Facebook Users Average 7 hrs a Month in January as Digital Universe Expands http://blog.nielsen.com/nielsenwire/online_mobile/facebook-users-average-7-hrs-a-month-in-january-as-digital-universe-expands/ Consumer Insights, News, Research & Reports Sun, 09 Jan 2011 14:10:54 -0400 http://wordpress.org/?v=2.8.5 hourly 1 By: immersion spanish http://blog.nielsen.com/nielsenwire/online_mobile/facebook-users-average-7-hrs-a-month-in-january-as-digital-universe-expands/comment-page-1/#comment-34287 immersion spanish Sun, 05 Dec 2010 05:15:13 +0000 http://blog.nielsen.com/nielsenwire/?p=20180#comment-34287 Actually, to me, 7 hours a month seems to be really low. Myself and numerous people that I know use it a LOT more than that. But, I suppose since this is supposed to be an "average" that there are vast portions of users that are bringing the average down. I think we are only going to see Facebook usage skyrocket from here on out. It seems like Facebook is the new internet monopoly. Recently Microsoft even announced that they are building functionality into Microsoft Outlook that will integrate it with Facebook. Users will be able to see their contacts Facebook info right inside of Outlook. Actually, to me, 7 hours a month seems to be really low. Myself and numerous people that I know use it a LOT more than that. But, I suppose since this is supposed to be an "average" that there are vast portions of users that are bringing the average down.

I think we are only going to see Facebook usage skyrocket from here on out. It seems like Facebook is the new internet monopoly. Recently Microsoft even announced that they are building functionality into Microsoft Outlook that will integrate it with Facebook. Users will be able to see their contacts Facebook info right inside of Outlook.

]]> By: Chris Grant http://blog.nielsen.com/nielsenwire/online_mobile/facebook-users-average-7-hrs-a-month-in-january-as-digital-universe-expands/comment-page-1/#comment-31333 Chris Grant Fri, 13 Aug 2010 17:59:28 +0000 http://blog.nielsen.com/nielsenwire/?p=20180#comment-31333 Yes I think a lot of the Facebook time isn't "using" at all, but instead is just having it open. Would love to have more info on that aspect. Yes I think a lot of the Facebook time isn't "using" at all, but instead is just having it open. Would love to have more info on that aspect.

]]> By: Dan http://blog.nielsen.com/nielsenwire/online_mobile/facebook-users-average-7-hrs-a-month-in-january-as-digital-universe-expands/comment-page-1/#comment-29752 Dan Mon, 21 Jun 2010 02:27:33 +0000 http://blog.nielsen.com/nielsenwire/?p=20180#comment-29752 is it possible to get deviations/skew on these metrics? I'm specifically talking about page-view time, here, as I suspect there's a massive skew in the distribution. is it possible to get deviations/skew on these metrics? I'm specifically talking about page-view time, here, as I suspect there's a massive skew in the distribution.

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