April 30, 2009 4 Comments
Last night’s primetime press conference to mark Barack Obama’s 100th day in office was viewed by 28.8 million people in the U.S., according to The Nielsen Company. The event pulled an 18.8 household rating on 10 TV networks.
Viewership for the presser was 29% less than the President’s last press conference on March 24, which was seen on 11 networks. President Obama’s first primetime press conference was watched by 49.5 million U.S. viewers on eight networks.
PRESIDENT OBAMA’S PRIMETIME PRESS CONFERENCE RATINGS
| DATE | # OF NETWORKS | HH RATING | HH SHARE | # OF VIEWERS P2+ (in millions) |
|---|---|---|---|---|
| 4/29/2009 | 10 | 18.8 | 27 | 28.8 |
| 3/24/2009 | 11 | 25.9 | 45 | 40.4 |
| 2/9/2009 | 8 | 30.8 | 47 | 49.5 |
| source: The Nielsen Company, 2009 | ||||
Networks airing last night’s press conference from 8pm to 9pm ET included ABC, CBS, NBC, Univision, CNN, FOX News, MSNBC, CNBC, and MUN2. Telemundo aired the press conference on a tape delay at 11:35pm ET.
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[...] Obama Presser: Diminishing Returns? Posted by James Poniewozik | Comments (0) | Permalink | Trackbacks (0) | Email This Like a much-hyped drama debut shedding viewers to find its level, President Obama’s press conferences are drawing fewer viewers each time out. The President’s Wednesday night outing drew 28.8 million viewers on all networks covering, down 29% from his March conference and down from 49.5 million for his first. Nielsen has the numbers. [...]
The Nielson Company should conduct another study that evaluates how many people thought Obama was given a free pass during this press conference. I mean, c’mon! Thirteen questions were asked and no one asked anything about the elephant in the room. Had all those reporters forgotten we’re in the middle of the worst recession since the Great Depression or are they more concerned about making Obama look good with softball questions?!?!
[...] session on 10 TV channels, a sharp 29% dropoff from the last session March 24. Nearly 50 million watched Obama’s first news conference. Oh, and Fox News’ Obama coverage won the ratings combat on the cable side. “Lie [...]
Myself, I was enchanted with watching “Lie to Me” instead of Obama’s speech.
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