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	<title>Comments on: How DVRs Are Changing the Television Landscape</title>
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	<description>Consumer Insights, News, Research &#38; Reports</description>
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		<title>By: How&#8217;d we ever live without DVR? - SmartPlanet</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/how-dvrs-are-changing-the-television-landscape/comment-page-1/#comment-17010</link>
		<dc:creator>How&#8217;d we ever live without DVR? - SmartPlanet</dc:creator>
		<pubDate>Fri, 23 Oct 2009 14:55:26 +0000</pubDate>
		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=11067#comment-17010</guid>
		<description>[...] its appeal, DVR is growing fast. Neilsen reported earlier this year that 30.6 per cent of U.S. households have DVR, up from just over 12 per cent in [...]</description>
		<content:encoded><![CDATA[<p>[...] its appeal, DVR is growing fast. Neilsen reported earlier this year that 30.6 per cent of U.S. households have DVR, up from just over 12 per cent in [...]</p>
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		<title>By: The End of Advertising as We Know It&#8230;I am Small Businesses, so why do I care? - corner6labs &#124; Change the way you think about marketing</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/how-dvrs-are-changing-the-television-landscape/comment-page-1/#comment-16183</link>
		<dc:creator>The End of Advertising as We Know It&#8230;I am Small Businesses, so why do I care? - corner6labs &#124; Change the way you think about marketing</dc:creator>
		<pubDate>Wed, 07 Oct 2009 06:16:03 +0000</pubDate>
		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=11067#comment-16183</guid>
		<description>[...] ever before, but they do it in a different way. As of March 2009, 30.6 percent of households in Nielsen’s National People Meter Panel have a DVR, and the penetration of the DVR is expected to reach 40% by the end of 2010, which will [...]</description>
		<content:encoded><![CDATA[<p>[...] ever before, but they do it in a different way. As of March 2009, 30.6 percent of households in Nielsen’s National People Meter Panel have a DVR, and the penetration of the DVR is expected to reach 40% by the end of 2010, which will [...]</p>
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		<title>By: Larry Yates</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/how-dvrs-are-changing-the-television-landscape/comment-page-1/#comment-10039</link>
		<dc:creator>Larry Yates</dc:creator>
		<pubDate>Thu, 02 Jul 2009 17:02:06 +0000</pubDate>
		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=11067#comment-10039</guid>
		<description>I don&#039;t happen to believe the hype.  I recently attempted to purchase a Tivo dual tunner DVR, which was on clearance at Radio Shack but what I was not informed of and what I discovered is that you must pay a monthly service fee to use the equipment, which I personally feel is deceptive and unlawful.

If I&#039;m paying for cable TV and I have paid for the DVR, which I now own much like a VCR, why on earth would I pay a monthly service fee to record &quot;my&quot; cable television, which I&#039;m paying for?  It&#039;s bad enough that we must pay to watch television where this all originated on the premise that advertisers pay for television and in turn they get to advertise to millions of viewers.  The alure of cable was the promise of &quot;no commercials&quot; except those which promoted the cable station itself, which was fair but now cable stations are not only charging the murchants to advertise but they are also charging viewers to be advertised to as many cable stations run ads just like free TV, which in and of itself can and should be construed as consumer fraud.

The idea of &quot;offering&quot; a service to enhance one&#039;s ability to record TV is one thing but to &quot;trick&quot; or &quot;force&quot; the consumer to use a service that is neither necessary or essential, especially given that the equipment used to record the program is purchased and owned as opposed to being rented is simply unacceptable.  When one purchases a VCR there is no &quot;service fee&quot; associated so why should that change because the signal is &quot;digital&quot; as opposed to &quot;analog&quot;?

Consumers are not sheep to be led to slaughter and given that consumers are counting every penny during these difficult times, its just a matter of time before Tivo and any other &quot;fee&quot; related to the act of recording television will be eliminated completely.

The Advocate</description>
		<content:encoded><![CDATA[<p>I don&#8217;t happen to believe the hype.  I recently attempted to purchase a Tivo dual tunner DVR, which was on clearance at Radio Shack but what I was not informed of and what I discovered is that you must pay a monthly service fee to use the equipment, which I personally feel is deceptive and unlawful.</p>
<p>If I&#8217;m paying for cable TV and I have paid for the DVR, which I now own much like a VCR, why on earth would I pay a monthly service fee to record &#8220;my&#8221; cable television, which I&#8217;m paying for?  It&#8217;s bad enough that we must pay to watch television where this all originated on the premise that advertisers pay for television and in turn they get to advertise to millions of viewers.  The alure of cable was the promise of &#8220;no commercials&#8221; except those which promoted the cable station itself, which was fair but now cable stations are not only charging the murchants to advertise but they are also charging viewers to be advertised to as many cable stations run ads just like free TV, which in and of itself can and should be construed as consumer fraud.</p>
<p>The idea of &#8220;offering&#8221; a service to enhance one&#8217;s ability to record TV is one thing but to &#8220;trick&#8221; or &#8220;force&#8221; the consumer to use a service that is neither necessary or essential, especially given that the equipment used to record the program is purchased and owned as opposed to being rented is simply unacceptable.  When one purchases a VCR there is no &#8220;service fee&#8221; associated so why should that change because the signal is &#8220;digital&#8221; as opposed to &#8220;analog&#8221;?</p>
<p>Consumers are not sheep to be led to slaughter and given that consumers are counting every penny during these difficult times, its just a matter of time before Tivo and any other &#8220;fee&#8221; related to the act of recording television will be eliminated completely.</p>
<p>The Advocate</p>
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		<title>By: DVRs Now In 30.6% Of US Households</title>
		<link>http://blog.nielsen.com/nielsenwire/media_entertainment/how-dvrs-are-changing-the-television-landscape/comment-page-1/#comment-7829</link>
		<dc:creator>DVRs Now In 30.6% Of US Households</dc:creator>
		<pubDate>Thu, 30 Apr 2009 17:37:44 +0000</pubDate>
		<guid isPermaLink="false">http://blog.nielsen.com/nielsenwire/?p=11067#comment-7829</guid>
		<description>[...] via Nielsen Wire. [...]</description>
		<content:encoded><![CDATA[<p>[...] via Nielsen Wire. [...]</p>
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