August 10, 2009 44 Comments
Nielsen video game data released today shows that Video Gamers are playing more this summer than last. Total video game console usage minutes in June 2009 went up 21% from the the previous June. The average console gamer played 768 minutes on consoles during this year’s June reporting month.
Other notable trends from June 2009 show:
- Video game consoles are not just being played by kids – just under 50% of gameplay came from adults 18+
- Teenagers 12-17 have the largest percent of play, which accounted for 25% of gaming in June
- Xbox 360 and PS2 are now neck and neck in terms of minutes played per month, yet June data shows Xbox 360 is the most active console, with the 6-month trend show Xbox 360 with the highest active users
- PlayStation consoles tend to be more gender neutral than other consoles. Xbox 360 continues to skew more male and Wii continue to skew more female.
- More Americans are playing the newer consoles. Nielsen data shows that current generation consoles, such as Xbox 360, PS3 and Wii, made up 50% of total share of minutes in June 2009, while last generation consoles, such as Xbox, PS2 and Gamecube, made up only 31% of total minutes. Use of older gaming consoles (PS One, Atari 2600, Nintendo 64, Sega Genesis, etc.) made up the 19% balance of usage minutes for the month.
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[...] By sheer coincidence, I got a press release today from Nielsen Games stating that console gaming increased by 21 percent in June, compared to June 2008, even as sales figures took a historic dive. For this entire year, [...]
[...] to the graph provided by the Niesen website, the Xbox 360 actually came out on top of the PS2 in terms of overall percentage of minutes used, [...]
[...] to the graph provided by the Niesen website, which we explored earlier in terms of Wii usuage, the Xbox 360 actually came out on top of the PS2 [...]
Thanks for the interesting statistic. Very helpful!
[...] of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
I would like to see that graph of usage ditribution by age have each pie piece segmented to show the breakdown of that age group by console. So for example you could look at the graph and see that 12-17 is about 25% of the usage, and then see how that 25% is broken down by Wii, PS3, 360, GC, PS2, xbox. It would be interesting to see how the consoles skew to young, teens, or adults.
[...] of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] the percentage of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] the percentage of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] the percentage of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] the percentage of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] the percentage of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] the percentage of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] the percentage of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] the percentage of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] Hottest June on Record [Nielsen] [...]
[...] to survey data compiled by Nielsen, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in dead last by a [...]
[...] to the graph provided by the Niesen website, the Xbox 360 actually came out on top of the PS2 in terms of overall percentage of minutes used, [...]
[...] of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] is an interesting bit of news. According to formerly television-centric ratings maker Nielson, and their new video game ratings system, the Xbox 360 has become the first console to beat the PS2 [...]
Not too surprised by these figures, sales dropped because of the economy, and since a lot of people are brokep. Might as well tat home and play video games!
[...] of the economy is taking a toll on videogames — numbers are up. Nielsen recently reported on their blog that numbers point to a stronger summer than last year’s with a 21% increase from last [...]
[...] of the economy is taking a toll on videogames — numbers are up. Nielsen recently reported on their blog that numbers point to a stronger summer than last year’s with a 21% increase from last [...]
[...] state of the economy is taking a toll on videogames — numbers are up. Nielsen recently reported on their blog that numbers point to a stronger summer than last year’s with a 21% increase from last year’s [...]
[...] of the economy is taking a toll on videogames — numbers are up. Nielsen recently reported on their blog that numbers point to a stronger summer than last year’s with a 21% increase from last [...]
[...] recent study done by the Nielsen Company has shown that a whole lot of gaming is going on. Total game [...]
[...] time using the Wii.While the last comment is a bit of an exaggeration, it is interesting to see the figures presented by the Nielsen group. Figures from June 2009 show a clear gender preference between the Wii and the Xbox [...]
[...] of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] sizzled for video game sales — According to Nielsen data, June was a banner month for the video game industry, with total console usage spiking 21 percent [...]
[...] of “active users” on different consoles in the first half of 2009, according to survey data compiled by Nielsen. As you can see, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in [...]
[...] out the Nielsen Study for a complete breakdown. Share and [...]
[...] Console usage jumped 21 percent in June, compared with the same period last year, with the average gamer playing 768 minutes, according to Nielsen data released today. [...]
[...] not surprised by this. Xbox 360 users tend to be a bit more hard core than Wii owners. According to survey data compiled by Nielsen, the Xbox 360 dominated the charts, while the ubiquitously successful Wii came in dead last by a [...]
[...] See the full Nielsen Article here: http://blog.nielsen.com/nielsenwire/media_entertainment/hottest-june-on-record-for-video-gaming/ [...]
[...] “Console Usage Up On Last Year” Tuesday, August 11, 2009 by Matt Nielsen have released their latest video game report which finds that gamers are playing more this summer [...]
[...] economy going south, more people are staying home. Nielsen reported that more people than ever are staying home and gaming. And game makers are getting more creative about how and when they sell their games. Summer months [...]
[...] economy going south, more people are staying home. Nielsen reported that more people than ever are staying home and gaming. And game makers are getting more creative about how and when they sell their games. Summer months [...]
[...] people have been staying home. Nielsen reported which some-more people than ever have been staying home as well as gaming. And diversion makers have been removing some-more beautiful about how as well as when they sell [...]
[...] economy going south, more people are staying home. Nielsen reported that more people than ever are staying home and gaming. And game makers are getting more creative about how and when they sell their games. Summer months [...]
[...] economy going south, more people are staying home. Nielsen reported that more people than ever are staying home and gaming. And game makers are getting more creative about how and when they sell their games. Summer months [...]
[...] elusive male 18-34 demographic who spend less time watching TV and more time playing video games. Nielsen recently reported that that videogame console usage was up 21 percent in June over the previous [...]
[...] “Nielsen recently reported that that videogame console usage was up 21 percent in June over the previous year with gamers spending an average of 12.8 hours playing games in the month.” [...]
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