http://blog.nielsen.com/nielsenwire/media_entertainment/hockey-moms-tune-in-for-prez-vp-debates/ Consumer Insights, News, Research & Reports Fri, 20 Nov 2009 16:43:48 -0500 http://wordpress.org/?v=2.8.5 hourly 1 http://blog.nielsen.com/nielsenwire/media_entertainment/hockey-moms-tune-in-for-prez-vp-debates/comment-page-1/#comment-1265 Political Fix » Blog Archive » Nielsen: Veep debate here netted more ‘hockey moms” Tue, 07 Oct 2008 19:34:17 +0000 http://blog.nielsen.com/nielsenwire/?p=2134#comment-1265 [...] The television ratings service Nielsen says that hockey moms — “defined as women ages 25 to 54 who live in homes with children and who watched at least six minutes of the most recent Stanley Cup Finals” — were more likely than the average viewer to have watched self-proclaimed hockey mom Sarah Palin tangle with Joe Biden. [...] [...] The television ratings service Nielsen says that hockey moms — “defined as women ages 25 to 54 who live in homes with children and who watched at least six minutes of the most recent Stanley Cup Finals” — were more likely than the average viewer to have watched self-proclaimed hockey mom Sarah Palin tangle with Joe Biden. [...]

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