Comments on: Five Secrets to Bringing Stronger Products to Market

By: M. Gliniecki

M. Gliniecki — Sat, 14 Nov 2009 17:28:03 +0000

This was really helpful.
But I think that chart in paragraph 3. should have “Somewhat ABOVE average” saying in the green field… This would make more sense.

Thanks!
Marek

By: New Product Management « promote muse

New Product Management « promote muse — Tue, 10 Nov 2009 00:02:33 +0000

[...] Tagged New Product Management, Nielsen This is a really powerful article on new product management provided by Nielsen: Five Secrets to Bringing Stronger Products to Market. [...]

By: Z. Hemingway

Z. Hemingway — Thu, 05 Nov 2009 18:39:08 +0000

This article was very helpful.
Often we lose sight of the big picture when developing new products.
Product performance and estimating volume plays key to the product’s ultimate success level.