San Francisco Giants and Oakland A’s earn highest online sentiment scores among all MLB teams through the first three weeks of the regular season.

The Nielsen Company today reported March 2010 data for the top U.S. Search Providers.

China’s growth in online advertising continues at a quick pace, reaching 4.06 billion RMB in the first quarter of 2010 – a 52.7% increase over the same period in 2009.

For March 2010, the number of unique viewers of online video increased 1.3% year-over-year, from 130.1 million unique viewers in March 2009 to 131.7 million in March 2010.

The Nielsen Company today reported March 2010 data for average Internet usage, Top Parent Companies/Divisions and Top Web Brands in the U.S.

Research shows there is a “prime time” for video game play in the U.S., just like television, with the peak time for play between 7-11pm. But can an hour of video game play be thought of by advertisers the same way as an hour-long prime time TV drama?

With data from more than 125 Facebook advertising campaigns from 70 brands, Nielsen and Facebook release their findings that hold important implications for brand advertisers.

Whether watching a short clip on YouTube or an entire TV program, almost three-quarters (72%) of Internet users view videos online — amounting to 144 million people.

All major indicators in Nielsen’s latest Online AdRelevance report suggested that more advertisers are turning to the online platform as part of their marketing plans.

Coupons are hot again in the U.S. Surprising findings reveal who is using them, what they are using them for and how manufacturers and retailers are making it more convenient than ever for consumers to save money.