The 10 most popular web brands were the same in February 2011 as the month before. Not surprisingly, with February being a shorter month, the level of activity compared to January 2011 was slightly down.

The same video brands from last month are still the most popular in February, but with a slight change in ranking as VEVO moved past Facebook to take the #2 spot with 32.3 million unique video viewers.

64% of adult Internet users who follow a celebrity also follow a brand – five times more likely to do so than all adults online.

According to the latest Chinese New Year (CNY) Gala Show cross-platform study, while TV still played a major role in this special occasion, consumers used other media platforms much more than during the last Chinese New Year’s Gala show.

The answer depends on whether you’re looking at operating systems or manufacturers. The battle for the hearts and minds of consumer smartphone owners continues to be a heated one according to data just released by The Nielsen Company.

Web hosting site GoDaddy.com saw the largest lift in post-Super Bowl traffic, with a 41% increase in unique U.S. visitors during the week following the game compared to the week before.

Indonesia’s mobile phone penetration has surged in the past five years while the number of landlines is declining, according to new research by The Nielsen Company.

For much of the developing world, mobile technology’s power to connect even the most remote areas is creating new opportunities to reach consumers.

After the Huffington Post made its own headlines last week when it was acquired by AOL for a reported $315 million, The Nielsen Company analyzed what the Huffington Post’s audience brings to the AOL portfolio in the U.S., specifically among notable demographic groups.

Online video usage in the U.S. is up considerably from the same time last year as time spent viewing video on PC/Mac/laptops from home and work locations increased by 45%.