When it comes to the Royal Wedding, U.S. media outlets have out-published the Brits, according to The Nielsen Company, which analyzed online buzz in the United States, United Kingdom and Australia.

With the 2011 TV Upfronts (the new season preview/meetings between TV studios and advertisers) in full swing, Nielsen takes a look at emerging trends in TV viewing.

For the second year in a row, Kia’s hip hamsters helped the automaker roll home with The Nielsen Company’s 5th Annual Nielsen Automotive Ad of the Year award.

Women are utilizing new technologies in their own way and are most likely to adopt new technology when it is social and relevant—that is, when it seamlessly improves their day-to-day lives

By 2050, Hispanics are projected to account for more than 30 percent of the U.S. population – a significant growth driver that marketers can no longer overlook.

From the airport to the elevator, the gym to the gas station, digital location-based video ad exposures are seeing marked growth, according to The Nielsen Company’s Fourth Screen Network Audience Report.

Online video usage in the U.S. is up during March, rebounding from the declines typical of the shorter month of February.

In the U.S., Google was the most popular website in March 2011, with 152 million unique visitors from home and work computers. Among the 10 most popular web brands, Facebook led in average time spent on site by U.S. visitors.

According to a new report from The Nielsen Company that looks at family dynamics, media and purchasing behavior trends, American households are getting smaller, growing more slowly and becoming more ethnically diverse than at any point in history.

The proliferation of the Internet, social networks, smartphones, tablets and branded in-store and mobile contact points in Italy are presenting increased opportunities to build successful relationships with the consumer, and Italian consumers are increasingly taking advantage of their multi-channel options.